TIPS FROM TERRI THOMPSON’S DINING ETIQUETTE WORKSHOP

Dining Etiquette PictureAt some point in your career, you will be invited to dine in a professional setting. Instead of dreading and trying to avoid it, the best approach is to prepare for it. Having a grasp of dining etiquette is important because it bolsters your personal brand. Etiquette knowledge can leave a positive impression on employers and colleagues who may be evaluating your social aptitude as well as measuring how well you would fit into their organization’s culture. Another plus is that basic understanding of etiquette will help you to focus on creating, engaging and participating in conversation with your hosts and colleagues.

Terri Thompson author of “Everyday Etiquette” was recently at Baruch College to coach students on the basics of dining etiquette. Using her usual humorous and engaging approach, Terri provided several do’s and don’ts to students. If you missed it, Terri will be back in the spring but until then, here are a few tips from her session:

1. Don’t overthink it. Overthinking can lead to nervousness and nervousness can lead to tomatoes flying and drinks spilling. If you make a mistake, handle it quietly.
2. Unfold napkin in half and place on your lap before you start eating.
3. Order food that is easy to eat. Food such as salads, fish and chicken are OK, avoid ribs and spaghetti they are messy.
4. Don’t order the most expensive items on the menu.
5. Don’t drink alcohol. If your host insists then one glass should be your limit.
6. Start eating by using your utensils from the outside in.
7. Always remember – solids on your left, liquids on your right.
8. Cut your food one piece at a time.
9. Eat your soup away from you.
10. Silverware goes on the plate and never back on the table.
11. Never speak with your mouth open.
12. Make eye contact throughout the meal.
13. Do not discuss controversial topics.
14. Thank the person who invited you before you leave.

SCDC Correspondent: Meeckel Beecher, Marketing Communications Specialist
Meeckel is a Corporate Communication graduate student at Baruch College. His professional interest is in Reputation Management, Strategic Communication and Visual Communication. Meeckel is an avid reader, writer and lifelong learner. When not working, you will find him walking and happily getting lost on the streets of New York.

PANEL EVENT: QUEER PEOPLE OF COLOR IN THE WORKPLACE

LGBTHM QPOC FlyerBaruch College is certainly a microcosm of New York City. Just like NYC, Baruch is one of the most diverse places in the United States. Our students come from over 170 countries and over 110 languages are spoken on campus. It is therefore no surprise that Baruch College aims to create a “Safe Zone” for its LGBT population. This “Safe Zone” is essentially an environment that promotes “an atmosphere of positivity, support, affirmation and acceptance and openness to members of the LGBT community.”

LGBT HISTORY MONTHS                                                As a part of this push for diversity and inclusion, Baruch College annually celebrates October as LGBT History Month. This year, the STARR Career Development Center (SCDC) collaborated with the Gay, Lesbian and Straight Society (G.L.A.S.S) at Baruch to host a panel discussion titled “Queer People of Color in the Workplace”. The panel consisted of experienced professionals including Veronica Carerra, Account Manager – Bloomberg; John Medina, Associate Vice President – Analyst – Moodys; Mel Senecal, Creative Content Producer – McCann New York; Angelina Darrisaw, Senior Manager of Digital Business Development – Viacom and Tiq Milan, Senior Strategist- GLAAD.

COMPANY CULTURE                                                                                                                                             Throughout the event, the panelists spoke extensively on the importance of understanding and affecting an organization’s culture. Veronica Carerra told the students that understanding an organization’s culture will help job seekers determine the best place to work. She recommended that students research companies to become more familiar with their operation and working environment. The research should examine the company’s track record on LGBT issues or any other issue important to the job seeker. “You will spend most of your day at work and if you are working in an environment where you are not comfortable being your true self that can affect your performance”, Veronica Carerra told students.

LEADERSHIP                                                                                                                                                     There was a noticeable level of uncertainty among the students about what to include or exclude on their resumes. A student asked the panelists for recommendations on how he could best represent LGBT leadership positions without pigeonholing himself or turning employers off. Angelina Darrisaw told students that she decided to keep all of her LGBT and minority related leadership positions on her resume because they were demonstrative of her hard work, who she was and where she was heading. She however said that keeping these positions is a decision students will have to make, “you will have to consider if you really want to work in an environment where you would be required to hide something that is important to your identity” she told the students.

The most encouraging part of this event was that the students were attentive for the duration of the panel. There was a gleam of hope and appreciation for the content as it signaled that they can achieve their goals and still be true to themselves. Congratulations to the SCDC, Baruch College and G.L.A.S.S. for planning and executing such an important discussion.

SCDC Correspondent: Meeckel Beecher, Marketing Communications Specialist
Meeckel is a Corporate Communication graduate student at Baruch College. His professional interest is in Reputation Management, Strategic Communication and Visual Communication. Meeckel is an avid reader, writer and lifelong learner. When not working, you will find him walking and happily getting lost on the streets of New York.

 

5 THINGS TO DO BEFORE THE CPA FAIR AND FALL 2014 CAREER DAY

IMG_2282The STARR Career Development Center will be hosting two career fairs during the fall semester. The CPA Fair, open to both Baruch College undergraduate and graduate students, will be held on Friday, September 5, 2014 in conjunction with the Graduate Career Management Center. The Fall 2014 Career Day, open only to Baruch College undergraduate students, will be held on September 19, 2014. Both events will be hosted in the NVC Gymnasium from 12:00 – 4:00 p.m.

To maximize your opportunities at the career fairs, here are 5 things you should do before the fairs:

1. Have your resume reviewed by the STARR Career Development Center (SCDC):
Your resume will be the differentiating factor between you and other candidates. You should ensure that your resume uses demonstrative explanations that accurately capture your experiences and abilities. The SCDC will be hosting a Resume Rush Event on Tuesday, September 16th from 12:30 – 4:30 p.m. to help students prepare their resumes for the Fall 2014 Career Day. If you plan to attend the CPA Fair which is scheduled before Resume Rush, or you’re unable to attend Resume Rush, please make an appointment on STARR Search at www.baruch.cuny.edu/careers or visit the SCDC for a 15 minute walk-in review session. Walk-ins are Tuesdays – Thursdays from 3:00 – 5:00 p.m., make sure you arrive by 4:30 p.m. You can also feel free to attend one of the SCDC’s Writing Winning Resumes workshops before the fairs.

2. Attend an SCDC Workshop:
“Tell me about yourself” is one of the most popular questions asked during interviews and networking events. You should have a personal pitch ready to introduce yourself and your background. The personal pitch should explain who you are, what you have done and what you can do. The SCDC has a Personal Pitch workshop that can help you to prepare your pitch. There is also a Networking 101 workshop that will help you with your interpersonal and communication skills. Lastly, you can attend the ‘How to Impress a Recruiter’ workshop on September 18th. This workshop is facilitated by Target representatives and will be held during club hours.

3. Create a Plan:
Let’s be honest, career fairs can be overwhelming. Therefore, to avoid frustration, one of the best approaches is to create a strategy before you attend. One approach is to categorize companies in order of importance (ABC). The companies you really want to work with should be in category A and so on. Target the A companies first, then B and if you have time C. This will help you to maximize time while reaching the companies you really want to work for.

4. Research Companies:
A list of companies attending the fair is available on STARR Search under the ‘Events’ tab. Students should research the companies to determine their best fit and to gain background knowledge. Researching companies will help you to create informed questions to ask recruiters. Asking informed questions is definitely a sure way to make lasting impressions on employers. Be sure to have specific questions for companies and avoid asking questions you can find on the company’s website.

5. Ensure you have Business Attire:
Business attire is required for attending the fairs. For men, it can include business suits, dress shirts and ties. For women, skirt suits or tailored pantsuits are appropriate. Remember, a part of representing your best self is how you look, so dress for the job that you want. For those who do not have business attire, the SCDC can provide a suit (male or female).

SCDC Correspondent: Meeckel Beecher, Marketing Communications Specialist
Meeckel is a Corporate Communication graduate student at Baruch College. His professional interest is in Reputation Management, Strategic Communication and Visual Communication. Meeckel is an avid reader, writer and lifelong learner. When not working, you will find him walking and happily getting lost on the streets of New York.

EIGHT CAREER TIPS FROM THE IPG DIVERSITY AND INCLUSION EVENT

IPG Diversity and Inclusion EventThe Interpublic Group (IPG) Speed Networking and Career Panel truly lived up to its intention. The event focused on promoting diversity and inclusion in the workplace and included a panel of experienced professionals that accurately represented a diversity theme. The event created a unique environment for panelists to share their stories and advice, while simultaneously allowing students to discuss their own careers, thoughts and opinions. Throughout the event, there were eight ideas reiterated as ways students could promote their best self. I felt these points were relevant and worth sharing.

Tip 1: Promote your unique selling point (USP) – Your unique selling point (USP) is that feature that makes you different from others. Knowing your USP requires you to analyze your strengths and weaknesses to find what you do best. Think also about transferability and applicability when promoting your USP.

Tip 2: Prepare an Elevator Pitch / Personal Pitch – The elevator pitch is a 30 second to 2 minute infomercial promoting your best self. If you want to be remembered, you have to make your pitch memorable. Practice your pitch until it is the closest version to perfect. Always include your USP. Our Building Your Brand: The Personal Pitch workshop can assist you in creating a personal pitch.

Tip 3: Have a Business Card – A business card is a professional and relatively inexpensive way to provide your contact information. It saves you time and eliminates the awkwardness of sharing information. If you do not have a job title, I suggest you include your name, major, email, telephone and career interests.

Tip 4: Research Company – Knowing about a company is very important to your job search. Researching a company before submitting an application helps you to gauge cultural fit. In addition, researching a company prior to an interview helps you to provide informed answers and questions. You do not want to go into an interview and say something that is completely against a company’s culture and values.

Tip 5: Ask for the Job – This has to be the most unconventional advice I have ever heard, but, if you want it, ask for it and explain why you should get it.

Tip 6: Thank the Interviewers – Always thank an interviewer for taking the time to meet with you. It expresses gratitude.

Tip 7: Dissect Interviews – Sometimes interviews do not go as planned. As a personal development strategy, try to find out what you can improve and make the appropriate changes for the next interview.

Tip 8: Build Relationships – Saying networking is important is cliché but it is one of those necessary clichés. Meeting people is one of the surest ways to get noticed.

SCDC Correspondent: Meeckel Beecher, Marketing Communications Specialist
Meeckel is a Corporate Communication graduate student at Baruch College. His professional interest is in Reputation Management, Strategic Communication and Visual Communication. Meeckel is an avid reader, writer and lifelong learner. When not working, you will find him walking and happily getting lost on the streets of New York.

TAKING THE LEAD: TRANSFERRING LEADERSHIP SKILLS FROM CLASSROOM TO CORPORATION

Taking the LeadRelevant, timely, applicable and pertinent are just some of the adjectives I would use to describe the STARR Career Development Center’s workshop Taking the Lead: Transferring Leadership Skills From Classroom to Corporation. Yes, these words are interchangeable, but because the information from the Target led workshop so accurately mirrored some of the questions I had about leadership, I thought emphasis by means of redundancy was perfectly acceptable.

Managing vs. Leading
The Target representatives, Alex Torres and Naanaba Panfor were engaging and personal. They used their own experiences to relate the importance of leadership in the corporate world. To get the students involved, the presentation started by differentiating between managing and leading. Managing is often about control and relies on rigid hierarchical structures and confirmation of status quo. Leading however is about facilitating employees, promoting equality and understanding, as well as empowering those you lead. A leader is supportive, open-minded and inspiring.

Applying Leadership Skills
The Baruch students attending the event identified themselves as caring, inspiring, ambitious, competent and courageous. These are all attributes Target listed as qualities of great leaders. The challenge for many students was how to identify their leadership skills. Alex and Naanaba suggested that students should start by identifying their strengths and weaknesses. The next step is to hone strengths and work on weaknesses. Alex Torres further mentioned to “lean on your strengths that can cover weaknesses” which is exactly what is needed to improve weaknesses while honing strengths.

Transferring Leadership Skills to the Workplace
Applying your leadership skills will definitely set you apart from others in the workplace. Think about this; if you were asked these questions in an interview how would you respond:

1. Give an example of a time when you played a leadership role in an event or activity?
2. Tell me about a time when you created agreement in a group that differed on the objectives?
These questions are created to measure your leadership skills and gauge how you will operate in a corporate culture. Alex Torres suggested that you create your responses by considering situation, behavior and results. Describe the situation; explain how you addressed the situation (behavior) and explain the results. These guidelines will help you to be more vivid in demonstrating your leadership skills.

To close, here are a few tips from Target that can help you seamlessly transfer leadership skills from classroom to corporation:
1. Carry yourself in the position that you want and show that you are ready for the position.
2. Demonstrate results, this is a great way to show your success and value within a company.
3. Establish a relationship with someone who can help you throughout the first few months on the job. Mentors are great people to bounce ideas off and learn from.
4. Remember that leaders develop commitment from their employees.
5. Effective leaders know themselves.

SCDC Correspondent: Meeckel Beecher, Marketing Communications Specialist
Meeckel is a Corporate Communication graduate student at Baruch College. His professional interest is in Reputation Management, Strategic Communication and Visual Communication. Meeckel is an avid reader, writer and lifelong learner. When not working, you will find him walking and happily getting lost on the streets of New York.

MAJOR LEAGUE BASEBALL DIVERSITY BUSINESS SUMMIT: A LESSON IN VALUE EXCHANGE

MLB Business Summit (Smaller size)The Major League Baseball (MLB) Diversity Business Summit could not have been held on better dates. Other than the glimpse of hope that spring had sprung, the second day of the Summit, April 15th, marked the 64th anniversary of Jackie Robinson becoming the first African American to play in the Major Leagues. MLB now annually commemorates April 15th as Jackie Robinson Day. This day symbolically represents the diversity and inclusion that MLB now holds at the core of its corporate culture.

Pre-Planning
Prior to attending the Summit, I created a job seeking strategy. The strategy detailed my objective, arrival time, the employers I would engage and in what order. My objective was to find an internship in corporate communication, specifically branding and reputation management. My research showed that MLB Network, the Commissioner’s Office, MLB Media and the Yankees were the best fit for my objective. These organizations became my target for the event. I had a strategy because I knew that career fairs were often crowded and pre-planning would help me maximize time, while reaching my target. I strongly suggest this approach to all job seekers attending career fairs.

With all the pre-planning I did, Murphy’s Law- if anything can go wrong, it will- affected my first day. I got lost on my way to the event. This is not the first time, in fact, when I first moved to New York, I got lost every day… everywhere. To mitigate this, my phone became my best friend and I would also visit interview locations prior to the interview. Somehow- probably because of my jaywalking abilities- I mistakenly thought I was a resident New Yorker and opted to not check and recheck the route. I arrived an hour late which affected my strategy. When I eventually got to the event, I was flustered and had to rethink my approach. Never let this happen to you; know the location of your interview/event prior to attending or travel at least 30-45 minutes ahead of schedule.

What is your Career Goal?
The most recurring question during the Summit was “what are your career goals?” At first, I doubted the relevance of the question, but I quickly realized that my career goals say a lot about who I am and my fit with a company. Career goals describe your intentions, qualifications, and skills as well as how you will transfer your skills and to what field. This information reveals your work ethic, likely contributions and value. Luckily, I knew my career goals and it was easy to demonstrate this to the recruiters. You should consider your career goals before interviewing or networking. Know what you want and state it succinctly and clearly. It demonstrates clarity, order, confidence and control.

Value Exchange
At the end of the event Frank Sanchez, President of the Boys and Girls Club of America said, “Business partnerships are about value exchange, the value you will gain for your value.” These words transcend traditional business partnerships and are applicable to individual careers. I felt that these words were important because job seekers often forget their value when searching for opportunities. All career relationships should be symbiotic. Know your worth, demonstrate your worth and never undersell yourself.

Overall, the MLB Diversity Business Summit was an excellent event that supported networking and confidence building. The Summit provided me with access to people I would not normally have been exposed to and I am grateful for that opportunity. Thank You SCDC.

SCDC Correspondent: Meeckel Beecher, Marketing Communications Specialist
Meeckel is a Corporate Communication graduate student at Baruch College. His professional interest is in Reputation Management, Strategic Communication and Visual Communication. Meeckel is an avid reader, writer and lifelong learner. When not working, you will find him walking and happily getting lost on the streets of New York.

LESSONS FROM THE CAREER WEEKS SERIES: ARTS & SCIENCES PANEL

A&S Panel PicThere is something liberating about the Arts and Sciences. Perhaps it is because these subjects are often passion driven and a decision to study any of them can be a cathartic response to naysayers who will ask, “What are you going to pursue with that degree?”. Or maybe it is because these subjects intrinsically promote critical thinking and communication traits that are vital for education and civic participation. Whatever it is, the Arts and Sciences is a field that is and will always be valuable.

Passion
The students at the STARR Career Development Center’s Arts and Sciences Career Panel demonstrated an eagerness to listen and learn. This eagerness is common among many college students, especially seniors who are probably thinking, ‘I almost have the degree, now what?’. It was no surprise then that the first question the moderator asked was, ‘What can you do with an Arts and Sciences degree?’. A resounding anything was the response from panelists Bryan Garcia of New York Needs You, Andrea Mele of Enterprise Holdings, Adriana Nova of VaynerMedia, Jonathan Jean-Pierre of Facebook, Mutiara Williams of Target, and Robert Pauley III of Citigroup and former employee of J.P. Morgan Chase.

As a communication student, I have worked in disparate industries that have all bolstered my career. My passion for words and images have transferred to creating video campaigns in the sports industry; my passion for representational and appropriate messaging has led to the creation of a children’s exhibition and my passion for authentic messaging and inclusion has led to my involvement with international bodies such as the United Nations and the World Bank.

The promotion of passion as an additional guide for your career is very good advice. I was particularly happy that the panelists went beyond identifying passion and encouraged students to embrace it and transfer that passion to enhance their careers. Embracing one’s passion can be a painful process of honing and applying it. Adriana Nova of VaynerMedia told the students, “You don’t have to know what you want to do but you should know what you love and embrace your passion”.

Transferability
Identifying your passion does not mean locking yourself in a box. Think about the transferability of your passion to real life situations. One of the panelists, Robert Pauley III who I dubbed the poster boy for turning a passion into a career, went from being a History major at Baruch College to an Associate at J.P. Morgan in the Corporate and Investment Bank to a Business Consultant at Citigroup, Inc.. Pauley III advised students to “follow what they are good in and transfer it to what they want to do.” He went even further encouraging students to “know themselves, their strengths, what they have to offer, have the ability to step out of their comfort zone, and have a plan and keep learning.”

Workforce Characteristics
The panelists also encouraged the students to learn new skills, be flexible and practice thinking on their feet. This is important because these are qualities companies are looking for in new hires. Jonathan Jean-Pierre of Facebook spoke about the importance of networking and mentioned, “Students have to get up and meet people, have the ability to hold a conversation and find commonality between themselves and others.”

The Arts and Sciences Career Panel signaled the end of the SCDC’s Spring 2014 Career Weeks Series. The discussions were lively and the speakers were exceptional. Throughout the Series, students had the opportunity to network, and they acquired valuable knowledge which they can apply to their job search. I am sure many of the students left feeling reenergized and encouraged. I know I did.

SCDC Correspondent: Meeckel Beecher, Marketing Communications Specialist
Meeckel is a Corporate Communication graduate student at Baruch College. His professional interest is in Reputation Management, Strategic Communication and Visual Communication. Meeckel is an avid reader, writer and lifelong learner. When not working, you will find him walking and happily getting lost on the streets of New York.

LESSONS FROM THE CAREER WEEKS SERIES: CIS & ENTREPRENEURSHIP PANEL

CIS Panel Pic

When I was first considering what the most important take away from the STARR Career Development Center’s 7th Annual CIS & Entrepreneurship Panel was, the term “stick-to-it-ive” performed constant hippocampus gymnastics in my brain. I tried to ignore it, believe me; I did, because I kept saying stick-to-it-ive is not a word Meeckel. But the applicability and salient nature of the term “stick-to-it-ive” to the lessons from the panelists taunted and forced me to do what any well thinking student of Baruch College would; consult a dictionary. According to Dictionary.com stick-to-it-ive is the nature of being “tenaciously resolute and preserving”. Used in an example, “stick-to-it-ive people get ahead in life”. Yes, the word is informal, but it has great value in this context and that’s exactly why I just could not let it go.

Passion and Value
As an entrepreneur, you are essentially putting yourself out there by leaving the safety of a ‘9-5 to stay alive’, it is “a decision from your heart” Hide Harashima, CTO of engageSimply said. You have to be tenaciously resolute with a passion for creating and providing value added services that meet a gap in need or want. Baruch Alum and Kognito CEO Ron Goldman mentioned that your venture may be difficult, but it belongs to you and you have an additional advantage because it is much easier to create a start-up in New York today than it was 15 years ago.

Partnership
Once your passion has become a tangible idea, remember that partnerships are important. All panelists suggested having careful consideration when choosing your partner. “Treat it like a marriage; your business partner must be equally as passionate about the venture as you are” Andrew Young of Start Up Weekend NYC encouraged students. Ron Goldman demonstrated the value of partnerships by telling the students that Kognito evolved from a partnership with his colleagues while he was at Baruch. “You have many students on campus with great ideas, what you can’t do another student might be able to” he told the students. This is important especially for students who say that industry professionals are hard to network with. Start by working within your immediate network to launch your ideas and create your project, but remember it is never about choosing the first person that comes along. Partnering requires considering complementary skill. Stanislav Mamonov, Founder of MintRight and Mintfinder suggested that first you must define your strengths, can you build or can you sell, these are the two main job functions in a start-up. If both, awesome, if one, then select a partner that can contribute to the area that you are weaker in.

Skills Building
The entire panel agreed that applicable practical knowledge of industry and technologies are important for hiring managers. You should know how to use the programs and you must be analytical. Companies are looking for people who can solve problems. Hide Harashima suggested that students should develop their skills through internships, their own projects, partnerships and volunteerism. It is, of course also necessary to network with people you would like to eventually work with, however when reaching out be prepared to be specific, the “Hi, how can you help me” line is never a good approach. Think about what you want and can offer, then plan and execute your approach. This tenacity that is required for success is exactly why stick-to-it-ive was doing a series of tumbling in my brain.

SCDC Correspondent: Meeckel Beecher, Marketing Communications Specialist
Meeckel is a Corporate Communication graduate student at Baruch College. His professional interest is in Reputation Management, Strategic Communication and Visual Communication. Meeckel is an avid reader, writer and lifelong learner. When not working, you will find him walking and happily getting lost on the streets of New York.

LESSONS FROM THE CAREER WEEKS SERIES: MARKETING & ADVERTISING PANEL

Mkt & Advtsg Panelist PicI am sure you have heard it many times before but I am going to say it again, networking pays-figuratively and literally. Networking is much more than attending short sessions, it is a process of building relationships and demonstrating your work ethic and abilities through volunteering, internships, and externships and of course the occasional strategic coffee invitations. No, I’m not this super brilliant career coach with an epiphany, but I did hear this advice from the expert panelists at the Starr Career Development Center’s 7th Annual Career Weeks Series Marketing and Advertising panel.

Personal Pitch
I will admit that networking isn’t one of the easiest things to do; I too have had those internal fights where my mind says “go be amazing” but my feet, the resilient naysayers disable me and refuse to move. Crippled by fear, I have lost many great opportunities, but thankfully there is a remedy. Jessalin Lam, Director of Marketing and Sales of SoundView suggested practicing a personal pitch that sells you. You are your brand; you know who you are, what you want and what you have to offer. Decide what you want to say and practice, practice and then be amazing. Ms. Lam also suggested that you keep the pitch concise and personal, long and generic pitches are no longer trendy, in fact I don’t think they ever were.

Proactive vs. Reactive
Now that you have got the pitch down, you need to be proactive in your approach. Scott Fogel Consumer Strategist Insight and Strategy at Initiative suggested job seekers should find hiring managers or HR representatives of companies they are interested on LinkedIn and invite them to coffee. Sounds absolutely bizarre but it is sheer genius and has worked for him and many others. This move sends the message that you are proactive and bold, characteristics many of the panelists say they look for in new hires. You can even go further Chaim Shapiro, President at Zorach Consulting and follower of BaruchSCDC on Twitter, suggested in the live tweet discussion “Identify on #LinkedIn, engage on Twitter and seal over coffee.” Technology is your friend, just don’t be creepy.

Resume and Your Brand
As a brand consistency is important. Your résumé represents you, pay attention to every detail. April Boykin, Associate Generalist HR Havas Health emphasized that the font, layout, spelling and other formatting features of your resume is just as important as what it says, be careful and spend the extra time to read and reread, prevent your résumé from becoming easily trashed. Ultimately, the advice of the panelists was timely and applicable. One of the students attending, Gai reached out on Twitter calling the event inspirational, I agree.

Picture above from L-R: April Boykin, Associate Generalist, HR, Havas Health, Jessalin Lam, Director of Marketing and Sales at SoundView Broadcasting LLC, Helen Lee, Account Director at Google, Scott Fogel, Consumer Strategist, Insight and Strategy at Initiative, Jennifer Ocean, Global Marketing Director, Godiva Chocolatier

SCDC Correspondent: Meeckel Beecher, Marketing Communications Specialist
Meeckel is a Corporate Communication graduate student at Baruch College. His professional interest is in Reputation Management, Strategic Communication and Visual Communication. Meeckel is an avid reader, writer and lifelong learner. When not working, you will find him walking and happily getting lost on the streets of New York.

Resolving to Resolve

Standing Out in a LineIt’s a new year and there is much talk of resolutions and improving yourself in a variety of ways whether its health, finance or attitude — there are constant reminders that we should be working on something. Life is a constant process of improving, but also appreciating what is in the moment, which is tough to balance.

If you are looking to make a change in your professional life, whether it’s a new position, your first position, a promotion, or addressing a longstanding issue at work, there are a few things that you may want to do to increase your chance of success.

  • Find a change buddy or more than one – support tends to make the change easier and groups can have a powerful effect on behavior.
  • Write out and make visible your goal. Having a consistent reminder of your goals keeps you focused and motivated.
  • Understand that the road to reaching goal is not a straight line. There are many twists and turns and you have to work your way back to being on track regularly.
  • Reward yourself for hitting mini-targets. Set little mini-goals along the way and celebrate those achievements in positive ways — not in ways that will set you back.
  • Set yourself up for success by not creating temptation around yourself.

Change is possible if you take the right steps to support it. So, create those resolutions or make those plans to reach the goals that you thought were out of reach. Go you!