GOOD DESIGN

The first design is the logo of “IBM” company. This logo is design very nice. It is out standing with the bold letter and combine with the horizontal strips to high light the letter. The logo is special in the way that people will be have a good effect on it that easy to remember and impress on it.

The second picture is good design because it is simple and vivid that people understand the massage of bad effect of smoking. The dirt is shown in a dying person figure. It is very effective.

BAD DESIGN

This design is bad because the word “suicide.” I don’t know how the designer is thinking of suicide, but in common sense for most people suicide is not a good thing to do. It is about morality that let people know that suicide is not a good way to solve the problem. But, the designer designs this word in a very cool and fun way by using the typeface and the yellow background. Also, it using the space to show the message of “right to die,” that is not good.

This advertising is bad design because the whole picture is disgusting. Even though the idea of this is about the gun can help for the bad smile but it is not good to show in this way with a stinky and dirty sock and fish from the mouths. It makes me don’t want to know how well the gun can help, but the bad feeling by seeing it.

Bad Examples:

“Florida State Parks”

“Bake Sale”

Connected fonts with little flourishes (such as Brush Script) can pose problems when printing with certain methods. However, that’s not the only reason why Brush Script is a horrible font. It’s an outdated typeface that’s been used in print media since Baby Boomers were actually babies.

The only time you should ever print something in Curlz is if you’re making invitations for a six-year-old girl’s birthday party—and even then, you owe it to that little girl to use a more creative font. Curlz has an association with immaturity and it can give off an impression of cheap gaudiness and unprofessionalism.

Good Examples: 

IKEA

This is a great example of minimal print ads that say a lot. The humor and simplicity is spot on. And the use of typography is truly commendable.

This ad is for Aasra Suicide Prevention Helpline. The clever use of visual pun is an ideal way for a print ad to say everything in just one image.

Depression

I think these are the examples of good design. Both of them have clear messages with the simple and creative design. They are cute and fun for people to see.

Here’s some examples of bad design. I guess they are somewhat creative but actually a little frightening for me. When I first see them I feel comfortable and confused about what they are trying to say.

Good Design

I feel that both of these minimalist designs are very clean and simple. They also both clearly display the purpose of the advertisement; that these products are made with fresh ingredients.

Bad Design

In the first design, it is very hard to distinguish and read the words quickly in my opinion mostly due to the font and color differences. The second design is just awful; there is way too much text, the swirling background is distracting and there is really no direct focus.

Good Design Examples

To me, the Amazon logo is able to say a lot with very little. The bolded “Amazon” versus the non-bolded “.com” differentiates the name itself from the website. The arrow logo going from A to Z is a part of Amazon’s background as a bookstore, but still works today as a representation of how you can get anything from their website. Plus, it looks like a smile, giving the logo more human features. Similarly, the Volkswagon ad is simple without being oversimplified.

Bad Design Examples

The first bad design example is a bottle of Dr. Bronner’s Organic Soap. The label is very busy, with words covering the entirety of the label, which may be too small to even read for some people. The failed Gap logo, on the other end of the spectrum, is oversimplistic, and fails to communicate anything with the audience, which is probably why they reverted back to their original logo not long after this one was released.

These are my examples of good ads. The first is of a Windex ad. It is a visual-ad with no words, but there is still a clear message. The second is a propaganda poster during the war to encourage woman to join the workforce.The simple phrase “we can do it” is straight to the point followed by a strong female worker, and also sends an effective message.

These are my examples of bad ads. The first one doesn’t look professional because the picture is so drastic and does not look credible. Even the message is unrealistic. The second picture is just awkward. Especially for a brand like Chanel, it seems as though having a picture of Brad Pitt next to the perfume would be enough. Even though the audience knows it’s advertising the perfume, there really isn’t a message being conveyed.

The first good design example is provided by Heinz. They use short and clear sentence to communicate with audience, and the picture shows how fresh and tasty of their tomato ketchup. The second good design has a carrot and chopping board on it, but both of them were chop in many piece. Audience might not be able to understand the massage at very first time they saw it. However, once they notice a little knife locate on right bottom side, then people will realize this is an advertisement for knife.

The first bad design has a giant green face which will scare people and have negative feedback. The words overwritten on each other at top make audience difficult to read. Therefore, choose of font and structure turn this to a bad design. The second bad design is a logo, which the fonts are too fancy and difficult to see.

Bad design but could be disputed for good design. It does indeed convey the concept of a lawyer in your corner of the ring fighting for you however it does so in a very tacky manner so I guess this will work for a very specify crowd but if they wish to attract affluent people I doubt this will do the trick.

Bad design because apparently venmo is a company for transferring money but I would NEVER have gotten that from simply viewing the add for the first time. If the public does not understand what your product is, I think that is bad graphic design.

Good design because it is over the top for an over the top luxury department store.