Harriet Koutsoudis

Design Approach:

For my design, I tried to keep it very simple and clean. When I was coming up with folds ideas, I thought that having uneven folds would be an interesting way to present an invitation. By having uneven folds, it gives the audience a sneak peak of what the rest of the invitation in tells. This was the main reason why I decided to place the images on the front of the invitation. To me, it gives the viewer excitement and leaves them wanting to see what is on the inside of the invitation. Also it gives the audience a correlation between the quote and a visual representation through images. I chose to use a serif font because I thought that it would correlate with the environment of the exhibit. To me serif fonts have a more sophisticated look and looks more aged as apposed to a modern looking text such as Helvetica.

Paper Choice:

If I were able to print my invitation on my own paper choice, it would have been Muscletone Construction pure white 18pt-140c-thick. I chose a pure white paper because it would give my images and text a crisper look to them. Another reason why I chose this type of paper was because of its weight and how it felt. I liked how it felt and by having a thicker paper, it gives it a more sophisticated look and feel like a true invitation.

Text Used:

Baskerville, Baskerville Italized, Baskerville Semi-Bold, Baskerville Regular

What I learned:

One major thing that I learned from doing this project was how unreliable the printer can be and how to work with it. Every time that I went to print out my project, my fold would always be off and to me, it made my text to look crocked. I know now that we do not have any say on how the printer prints, such as coloring in the pictures and in text. For example when I printed a test run to my finial final project the quote coloring looked fine, but when I went to staples to get it printed it looked much more lighter. This was probably due to the different type of paper that was used and the ink. Overall this project taught me how understand that it is out of our hands and that we do not have control into it.