After reading “The Medium is the Massage” by Marshall McLuhan, I understand how our environment and the way we received information or learn have a profound effect on us and perhaps influences us. He describes how everything is changing such your family, neighbor, education, jobs, and relations to others. It is amazing that Marshall McLuhan was able to capture this before technology has consume our life. I agree that media has taken over content and most people are susceptible to imagery rather than text and people watch videos to learn rather than read a book. With the internet and social media, we are no longer confine to our physical surrounding and everyone is being influenced by it. We notice it daily bases, where people are more focus with their phone than what is around them. The good side of this new environment is the ability to gather people from different culture and contribute dynamically.