Danisa Valdez

The article gave me a more in depth understanding of graphic design. Beforehand, I didn’t think of graphic design as such an intense mental experience and I also wasn’t aware of the different durations certain designs aim for. Depending on the material, the audience may or may not have control over the duration of the experience. I realized that graphic design is more than just fancy exhilarating art but about the involvement and understanding of each individual who comes across it and how it is capable of affecting their daily lives.

Do the graphic designers for different media types take the same approaches in creating their designs? Although, magazines are widely different from commercials and newspapers are different from posters, the audience still needs to be mentally stimulated. So I wonder if designers all begin with considering psychological factors, such as with how colors affect the human mind, or if they begin with the style of the typeface or maybe even the size. A probable response would be it depends. It depends on the media type, the message, the designer, the company. If it aims to tap into the emotional aspect of a person, or the superficial aspect. Many factors come into play but depending on the specifics of the situation, it narrows down the different options.