Campaign Ad Analysis~ Kayla Marcelin

Primary Ad: https://newrepublic.com/political-ad-database/hillary-clinton-sacrifice/OS82LzE2OlNhY3JpZmljZQ

Secondary Ad: http://www.livingroomcandidate.org/commercials/issue/war

War and military advertisements are known to invoke the interests of viewers. In both of the campaigns chosen for analysis, which include Hilary Clinton’s “Sacrifice” and George W. Bush’s “Weapons”, there is military underlying and disheartening of their candidate’s policies. Clinton’s ad not only focuses on the rhetoric of her opponent Trump, but it does so by simultaneously showing images of war veterans, which is similar to Bush’s military ad. Through the analysis of “Sacrifice”, I was able to see the similarities between the ads made in 2004 and 2016, but also their differences which include the content of images portrayed and the way they regard their opponent.

Both campaign advertisements focus on military aspects, where they focus more on what how their opponent’s beliefs are detrimental, versus mentioning how their actions will be advantageous. Both simultaneously portray the object they are focusing on while they mention it. For example, Bush’s ad shows the helicopters and fighter jets as he talks about Kerry’s opposition of it. In addition, Clinton’s ad portrays a woman’s wearing her son’s dog tag at the same moment a parent who lost her son is mentioned.

In George Bush’s ad, the voice-over is speaking of Bush’s opponent, but the viewers never hear Kerry’s voice. In addition, Kerry is never portrayed in the ad, only soldiers are shown.  In “Sacrifice” most of the commentary in the commercial is from her opponent Donald Trump himself, with scenes that actually show him speaking. This shows that there can be no doubt of whether it is propaganda or if it was actually said by the candidate. In “Weapons” viewers can question if Kerry actually did the things mentioned, while Clinton’s ad uses clips of Donald Trump speaking during interviews. In Bush’s “Weapons”, there are only two scenes portrayed throughout the entire ad, with the only other changes being the text. “Sacrifices” portrays different scenes for the different scenarios of Donald Trump’s rhetoric. The fact that multiple war heroes are shown from different families not only makes it relatable, but being able to see their reactions to his rhetoric makes it more relatable to viewers watching at home. Through the strategies used by Clinton, a viewer is able to see areas where Bush’s ad is lacking. Even though both ads are in regards to the same issue, Clinton’s ad is much more relatable to most viewers while Bush’s appears to target people have great interest in militaristic affairs.

Group D Post

Malcolm X’s speech of 1964 known as “The Ballot or the Bullet” discusses the importance of voting in order to fight racial discrimination. He expresses his desire for an increase in Black nationalism, and an increase in reliance and dependence among the Blacks, rather than depending on the infrastructure and economy set forth by the Whites. However, he makes it clear that he does not hate the Whites, when he says, “It doesn’t mean that we’re anti-white, but it does mean we’re anti-exploitation, we’re anti-degradation, we’re anti-oppression.” Malcolm X thinks that it is ridiculous how the black peoples’ vote helped place an administration in the government, but in return they received nothing and their priority is of the least concern to the government. He urges for the Blacks to use their constitutional privilege of voting, because their votes are essential in this two-party system of Democrats and Republicans. In the beginning of his speech, his rhetoric is to unite the Blacks as one: “Whether you’re educated or you’re illiterate, whether you live on the boulevard or in the alley, you’re going to catch hell just like I am.” He goes on to say each and everyone of them have been in some way abused by the white man. He believes that being able to unite them for the progress of Black nationalism will counter the oppressive ways of the whites and provide more freedom for themselves.

In this 2016 election, Trump has made various comments on the condition of the Blacks living in America. In a recent campaign speech in Dimondale, Michigan, he said “You’re living in poverty, your schools are no good, you have no jobs, 58% of your youth is unemployed — what the hell do you have to lose?” (LoBianco & Killough) He does not mention the oppression, the slavery, or the civil riots of the Blacks throughout America’s long history, instead placing the fault on the African-Americans themselves. His response, however, changed recently in a newer speech, where he assured the African-American community that “I will be your greatest champion. I will never take the African0-American communities for granted. Never, ever.” (Sullivan, O’Keefe, & Zezima) Trump also blames the Democrats for their lack of action in improving the livelihood of the African-American community. His tone and his views have changed greatly within a matter of weeks to receive as many votes as possible. His actions are similar to those warned by Malcolm X in 1964, when he refers to Dixiecrats taking advantage of the Blacks for their votes. A Dixiecrat was a Democrat who did not approve of extending civil rights to minorities. What Trump is doing is similar to the problems that Malcolm X mentions – he seems sincere in improving racial relations even though he had expressed a different opinion not too long ago. He does so as a way to obtain votes even though it is unlikely he has placed the African-American community very high on the priority list. This is why Malcolm X had urged for the Blacks to unite because they face a common problem and by doing so can make a better decision in using the privilege to vote for someone who is more likely to provide a better future for them.

Discussion Questions:

  1. Do either of the presidential candidates have any sincerity in improving racial inequality?
  2. Do you agree with Malcolm X’s idea of focusing on Black nationalism as a method in improving the livelihood of the Black people?

Works Cited:

LoBianco, Tom, and Ashley Killough. “Trump Pitches Black Voters: ‘What the Hell Do You Have to Lose?'” CNN. Cable News Network, 19 Aug. 2016. Web. 31 Oct. 2016.

Sullivan, Sean, Ed O’Keefe, and Katie Zezima. “Trump Pledges ‘new Deal for Black America'” Washington Post. The Washington Post, 26 Oct. 2016. Web. 31 Oct. 2016.

 

Group D Post

Malcolm X’s speech titled “The ballot or the bullet” was one of the most empowering speeches delivered in the American history. The speech was delivered on April 3, 1964 at Cory Methodist Church in Cleveland, Ohio. The speech was delivered during the time of the election year when previously, white politicians would come out to get votes and make promises which they would not fulfill later. Malcolm X clearly stated at the start of his speech that he is a Muslim but he is not here talk to talk about his religion, instead he said that it’s time for us to submerge our differences and realize that we have a common enemy that just happens to be a ‘White man’. X goes on says, “Now in speaking like this, it doesn’t mean that we’re anti-white, but it does mean we’re anti-exploitation, we’re anti-degradation, we’re anti-oppression. And if the white man doesn’t want us to be anti-him, let him stop oppressing and exploiting and degrading us”. X in his speech emphasized the importance of voting as a means to end discrimination against the black. He says that since the white people are so evenly divided in elections that the Black vote is the deciding factor in elections. He says that we will hold the candidates accountable for their promises. X uses the phrase ‘The ballot or the bullet’ many times during his speech through which he means that we will get are rights through voting or by violence. Each of his claims are backed up by his justification. X says, “I’m not going to sit at your table and watch you eat, with nothing on my plate, and call myself a diner. Sitting at the table doesn’t make you at a diner, unless you eat some of what’s on that plate.”

As the 2016 election is almost a week away, after reading the Malcolm X’s speech, I immediately saw the problems that ‘Muslims’ are facing that was previously seen by Malcolm X in 1964 for ‘Blacks’. Donald Trump’s statement, “Ban all Muslim travel to U.S.” is a reason why Muslims have to carefully consider their vote and have to make their vote count. Donald Trump also said that he would implement a database system tracking all Muslims in the United States. Muslims have found these statement offensive, terrifying, disrespectful, racist and discriminating. Family of a Muslim U.S. soldier stepped forward to speak at the Democratic Convention that their son was killed by a suicide bomber in Iraq war. Like Malcolm X said, “Not only did we give of our free labor, we gave of our blood. Every time he had a call to arms, we were the first ones in uniform. We died on every battlefield the white man had. We have made a greater sacrifice than anybody who’s standing up in America today.” Muslims have been fighting alongside the U.S. for a long time. More than 3500 Muslims fought in Afghanistan and Iraq. Nsenga Knight a New York City Muslim Black resident in an interview with Washington post said, “Muslim is the new black.” Muslims must go out and vote if they want to end this discrimination because their vote matters as said by Malcolm X to Blacks. Muslims vote can be the swinging vote in the 2016 presidential election if Hillary Clinton is in a close tie with Donald Trump.

The Questions:

Would Hillary Clinton keep her promises after being elected or supporting Muslims is just a part of her political campaign?

If you are opposed to P.C culture. Do you think it was fair for Donald Trump to make these statements?



References

Diamond, Jeremy. “Donald Trump: Ban All Muslim Travel to U.S.” CNN. Cable News Network, 8 Dec. 2015. Web. 31 Oct. 2016.

“Muslim Is the New Black.” Voters Reflect on the 2016 Campaign.” Washington Post. The Washington Post, 25 Oct. 2016. Web. 31 Oct. 2016.

Considine, Craig. “Saluting Muslim American Patriots.” The Huffington Post. TheHuffingtonPost.com, 4 Oct. 2015. Web. 31 Oct. 2016

Group D Post

A Comparison of Martin Luther King Jr.’s “Give us the Ballot” Speech and Hillary Clinton’s Campaign Launch Speech

In his renowned speech, “Give us the Ballot” given in Washington, D.C. on May 17th, 1957, Martin Luther King Jr. advocates for African American voting rights, calling on his community to bring about the necessary change to create a society in which “all men will live together as brothers and respect the dignity and worth of human personality”. Although on the surface, this speech is explicitly motivated by the goal of achieving African American suffrage, it also has an overall theme of shaping the country in a way that promotes general equality for all. As in all of his great speeches, King’s rhetoric is powerful and moving, encouraging his audience to feel his message. Speeches such as this were created by King as ways to non- violently protest the injustices that he felt plagued American Society. Rhetorical strategies like the employment of repetition are to be noted as a key example of King using his words as weapons. “Give us the Ballot”, is repeated again and again, every time being followed by a reason that King believes that African Americans are worthy of receiving this chance at equality. In this speech, King utilizes this issue as a microcosm of the country’s overall desperate need for change.

In her 2016 campaign launch speech, Hillary Clinton addresses the same issues as King in a more contemporary setting. Like King, she advocates for the reformation of the unbalance of the American mindset. Because she is the first female presidential nominee in American history, this puts her in a similar position as King. They are both powerful members of groups, which are faced with the inability to access equal rights. They are leaders of communities, promoters of change. In her speech, Clinton refers specifically to the inequalities faced by women in the working world. She claims that “it is way past time to end the outrage of so many women still earning less than men on the job — and women of color often making even less.” She believes, like King, that the current system which currently presides over the American people, is completely misrepresentative and excluding towards many groups of people. Naturally, she also is driven by the idea of change.

These two texts raise similar questions. What is the significance of inequality as it relates to the representation of certain groups in American society? How can we evolve society to reflect a progressive change toward the better? Are people like Hillary Clinton the right people to lead us to this progress?

Bibliography

Frizell, Sam. “Read the Full Text of Hillary Clinton’s Campaign Launch Speech.” Time. Time, 13 June 2015. Web. 30 Oct. 2016.           

Group D Post

Being that 2016 is an election year, and we are faced with two unique candidates, many of our youth are saying they are choosing not to vote. Reading Malcolm X’s “The Ballot or the Bullet” provides reasoning and explanation as to why African Americans should fight for their right to vote during the election of 1964, and in essence proving that we should take advantage in 2016. He does this by attempting to guilt trip the audience. He states “If you don’t take this kind of stand, your little children will grow up and look at you and think ‘shame.’ If you don’t take an uncompromising stand, I don’t mean go out and get violent; but at the same time you should never be nonviolent unless you run into some nonviolence.”

In Martin Luther King Jr.’s speech on April 3rd 1968, “I’ve Been to the Mountaintop” he is addressing his audience in reference to the strike that was occurring among sanitation workers. He states “The question is not, ‘If I stop to help this man in need, what will happen to me?’ The question is, ‘If I do not stop to help the sanitation workers, what will happen to them?’ That’s the question.”

African Americans during the 1960’s had both Martin Luther King Jr. and Malcolm X to look up to while enduring their trials and tribulations. In both speeches, they use guilt to try and get their followers to stand up for not only themselves and their rights, but also the rights of those they have no relation to. Through looking at Malcolm X’s speech, the reader could take away the fact that at one point in time people who weren’t white and rich could not vote, so advantage should be taken.

Should people still vote even if they do not like any of the candidates?

In light of the protests going on today, does it appear that history is repeating itself?

Martin Luther King Jr. “I’ve Been to the Mountaintop.” American Rhetoric: Martin Luther King, Jr. Web. 31 Oct. 2016. http://www.americanrhetoric.com/speeches/mlkivebeentothemountaintop.htm

Group D Post

When reading Malcolm X’s speech, “The Ballot or The Bullet”, I instantly see parallels between the importance of an election year that he speaks about and the common theme that the 2016 Presidential election is the most important election that we have ever had.

“In this present administration they have in the House of Representatives 257 Democrats to only 177 Republicans. They control two-thirds of the House vote. Why can’t they pass something that will help you and me? In the Senate, there are 67 senators who are of the Democratic Party. Only 33 of them are Republicans. Why, the Democrats have got the government sewed up, and you’re the one who sewed it up for them. And what have they given you for it?”

Current U.S. President Barack Obama made these remarks at the Congressional Black Caucus Foundation’s 46th Annual Phoenix Awards Dinner this September:

“There’s no such thing as a vote that doesn’t matter. It all matters. And after we achieved historic turnout in 2008 and 2012, especially in the African-American community, I will consider it a personal insult, a personal insult to my legacy if this community lets down its guard and fails to activate itself in this election. You want to give me a good send off? Go vote.”

Many of the issues brought up in Malcolm X’s speech from 1964 are still in question in 2016. Civil rights, schooling, progress and justice. What stands out is that President Obama’s speech is talking about those same issues. The most glaring note is that it is 52 years later. It seems that Black people still have not been compensated for voting Democrat from then until now.

Should Black people withhold their votes wholesale in order to make politicians make good on their promises in exchange for their votes?

What factors contribute to the overwhelming Black democratic vote?

How important is the “Black vote” and what possible outcomes could result from non participation in the upcoming 2016 Presidential election?

 

Obama, Barack. “Congressional Black Caucus Foundation 46th Annual Phoenix Awards Dinner Remarks.” Washington, D.C.. 17 Sept. 2016. Speech. Chicago Suntimes. Web. 29 Oct. 2016, http://chicago.suntimes.com/columnists/obama-if-blacks-dont-vote-an-insult-to-my-legacy-transcript/.

Post Group Assignments

Post Groups [These are the groups for posting; these are NOT the same as your project groups.  You really have no particular collaborative interaction with the people in this group.  The designation is about when you should be posting on the syllabus.  Remember at least twice, you must make a comment to some one’s post one of the week’s you’re not posting.]

 

Group A

Akshay

Danay

Katrina

Kelsey

Samie

Kwame

Group B

Judith

CJ

Vanessa

Shin

Sherpa

Emir

Group C

Anthony

Aidan

Ilias

Jordan

Daisy

Amson

Group D

Abby

David

Taseer

Moctar

Kayla

Franklin