English 2100 x 81: Fall 2020

Course Design Project

Business Management in Economic Crises

August 2023 – December 2023

Professor Daniel Deets

 

    In this course, the primary learning objective will be what preventative and recovery steps should be taken to maintain revenue and profit drops, or at the very least to minimize those drops. Economic Crises can happen several ways: stock market crash, pandemics, real estate bubbles, etc… The type of economic crisis doesn’t necessarily matter as the steps to protect your business from it will be generally the same. By the end of the course, not only should you know the steps you can take, but will have seen several businesses in real life who have done this and had success with it; one example that you will learn in the first class will be the soccer industry during the recent COVID-19 pandemic. 

    The majority of this class will involve performing case studies and using them to understand what steps the businesses used to prevent massive losses. In addition to this, there will be discussions based on reading in hopes that classmates will be able to bounce ideas off of each other and come up with solutions to their problems, relatively free of aid from the teacher. That being said, there will be a few lectures scattered out throughout the semester.

Required readings for the course:

  • “Dangerous Markets: Managing in Financial Crisis” (First Edition) by Dominic Barton, Roberto Newell, and Gregory Wilson
  • “The upside of the Downturn: Ten Management Strategies to Prevail in the Recession and Thrive in the Aftermath” by Geoff Colvin
  • “Coronavirus: Leadership and Recovery: The Insights You Need from Harvard Business Review (HBR Insights Series)” by the Harvard Business Review

There will not be quizzes or graded assignments based on these readings, but there will be mandatory class discussions in which the participation will be graded. 

At the end of the year there will be a final project in which you and a partner will be given a firm to research into, then given a crisis that faces it. The hope is that you will be able to take all the information from the course until that point and use it to recommend a specific, multi-faceted solution to the class. In some cases there will be no solution, in which case you will have to recognize that the best move is to cut your losses. 

In taking this course, the student will be better able to improve their business management under pressure in a crisis in three areas. The first is in team leadership, part of which cannot be taught, and must be something learned by experience; however, as much as can be taught will be. The second aspect will be public relations and marketing, something that is massively important in times of crises because the way consumers perceive your business will change their demand for your product. Lastly, the third section is made up of the more basic aspects of business management such as production output and employee salaries/ layoffs.

 

 

Citations:

Barton, Dominic, et al. Dangerous Markets: Managing in Financial Crisis. Wiley, 2003.

Colvin, Geoff. The Upside of the Downturn: Ten Management Strategies to Prevail in the Recession and Thrive in the Aftermath. Portfolio, 2009.

Harvard Business Review. Coronavirus: Leadership and Recovery. Harvard Business Review Press, 2020.

All Star Blog Post

I chose my blog post titled “Decoys of Racism” mostly because I just honestly liked the tone and style of this post in particular. I like the diction I use throughout it. This is probably one of my shortest blogs from the course, but I think that the tone I use throughout it is heavily effective, which makes up for the length. Additionally, I liked that I brought current events into the discussion. To be honest, other than that, I’m not exactly sure what exactly about this piece it was that I liked, I honestly think I just like the way the tone makes me sound.

“Did the civil rights movement of the 1950s and 1960s usher America into a new era of colorblindness, or did it simply generate formal norms of colorblindness that mask ongoing racial domination?”

I feel that far too often, when I hear people trying to prove their non-racist tendencies they retort saying, “I don’t see color.” I always found that to be ridiculous, because everyone sees color. The question is whether or not you make judgements based on the color you see. Much like saying “I am friends with POC”, the statement used in defense is so empty, and is meant to push the focus somewhere else. This article, pointed out how, far too often, when presented with racism, whatever level it may be at, it seems the first instinct of any white person is to point the blame or focus somewhere else. To try to calm the situation down, but never to fix it. As the question in the quote asks, was America really moving into a new era of not judging on color, or was it pushing into an era where it looks like something is being done, but nothing really is? Heartbreaking news came in the case of Breonna Taylor as one of the cops involved was finally indicted of a crime, but it was for shooting bullets into the neighbors homes, rather than for the murder of an unarmed woman. Once again, in the face of judgement for racist motives, the choice was made to look for a decoy, rather than look for a solution.

Remembering Kobe Bryant

“And in what felt like a parallel conversation, there was a remembrance of Bryant as he existed for so many others: another man who hurt a woman and moved on, untouched.”

To be completely honest from the start, I never even heard about this case. The Kobe Bryant I knew was one who was an essentially perfect role model: hard-working, dedicated, focused, and loving to his family. Never would I have guessed that there was something so vile that tarnished his image. Before I get into my thoughts on the case, I would like to say that while I understand the authors points I do think that there isn’t anything wrong with leaving out the negative sides of his life story in trying to remember him immediately after his death. I am not saying that we should forget or ignore what he did, but I do believe there is a time and a place, and while I understand the author’s points, I do feel that to an extent, it is okay to especially highlight his accomplishments rather than slip ups directly after his passing. That being said, what he did is inexcusable and unforgivable. I think that the fact that I never really heard about the case shows something about how well it was pushed to the side and forgotten. I know that celebrities in general tend to get away with a lot, despite being in the public eye. I also know that athletes get away with more, because they have sports teams backing them and trying to change the attention of the public. Combined with the all important goals of winning in sports, it makes it easier to forget when Bryant is always winning more and more and always reaching new heights, creating new excitement. I have no idea how to fix this issue; I have no idea how to ensure that wrongdoers are held accountable. I too had forgotten the sexual assault case of Cristiano Ronaldo, of which I did have previous knowledge. How do I make sure that I hold him accountable? If courts do not and they continue to reach new exciting heights that I can’t help to get excited about, how do I make sure that I remember all facets of them? I honestly do not know the answer. In that sense, I am glad that some people tried to remind the world of the other sides of Kobe Bryant’s legacy. I am glad that some people are dedicated to making wrongdoers pay for their wrongs, but I wish that I could be more like them and remember that some of my heroes aren’t that heroic.

Why We as Americans are Responsible for Our Past

I think that perhaps the most powerful point that Ta’Nehisi Coates makes in  “The Case for Reparations” is that reparations have been successfully made in the past. His example came from German reparations being paid to Israel as a way of making amends after the Second World War. Not only does the case show that reparations can be used efficiently to make lasting economic change for a people group, but it shows something else that is important as well: the reason that reparations are so important. The German government chose to pay reparations because they massacred a people with explicit intent to target their ethnic group. Reparations were not just an apology, but a way of trying to keep the past in the past. They recognized that for the past to truly remain there; for there to be any way to truly “move on” from the wrongs, there had to be some sort of repayment, because just saying sorry wasn’t enough. Now, the parallels between this instance and the case being made for reparations in the United States have an important distinction: the German reparations were paid 7 years after World War 2, meaning most of the people who directly experienced the war and the Holocaust would still be alive to accept the reparations; however, in the United States, there is a very common argument against reparations, saying that those affected by it died over a hundred years ago, and thus need not be paid back. While I could go off explaining the inherent falseness of this statement, I will take a different route. Rather than explaining how it is not in the past, I will explore why we are still responsible for wrongs made in the past that we did not commit. When I say we, like Ta’Nehisi Coates, I mean the American people. The American people must pay back the black community, not because the problems caused by racism and slavery still exist today (though they do), but because there is something important to be taken from the lesson from the German reparations. Reparations are an official way of making amends. They are a way of truly saying that “we are equal”. They are a way of putting things right. The American people must make amends, because whether they want to admit it or not, the racial tension in our country is not going anywhere, but the only possible way for it to do that is something that says, “we are equal”. Just saying sorry doesn’t cut it. We, the American people, must recognize that the problems of the past are our problems, because they have left deep rooted scars with a very slim option of cures.

The Case for Reparations

Ta-Nehisi Coates is a brilliant writer with many impressive arguments, but I think the point he makes in his “Case for Reparations” may be one of his most brilliant, because of the way it uses the arguments against reparations to prove his point. I think he and I would agree that the most common arguments against reparations are the financial impracticality of attempting to pay back every African American who has suffered under the oppression in America and the idea that we need to just forget about debts owed and move forward. While there is some credibility to noting the financial impracticality of it, the idea that we need to just let it be in the past is absurd, and Coates does a brilliant job of proving that. His point is essentially this: You cannot talk about leaving these problems in the past when they still exist in the present. It is impossible to pretend that the many forms of oppression against the black community throughout America’s history have not had a lasting effect in the present and probably the future. So Coates’s question is this: If the unfairness of the past is affecting the future, why shouldn’t something be done to make it fair? I think perhaps his most effective point regarding this is when he speaks of the redlining in Chicago neighborhoods that have created modern day segregation. Because of the oppression in the past the economic chances of black people is being affected today. Since that is the case, something must be done to fix it, and the best possible way to fix economic chances is quite simply money; money in the form of reparations. How those reparations are used, distributed, or who they are sent to is all up for debate, but whether they happen or not, according to Coates, shouldn’t be.

Research Topic/Question

Topic: The effect of COVID-19 on the world of soccer.

Question: What effect has the coronavirus had on the English Premier League, both economically and in terms of fan dedication.

Extra Information: Coronavirus had massive effects on the world of football as it shut down leagues around the world and even lead to a few rule changes. Not only that but since the reopening of the leagues and the more recent opening of the new season, many players have had issues with the pandemic protocols in place to keep players safe leading to many key players missing games. Many people felt that the way many soccer organizations dealt with the pandemic was very unfair. For example, the Ballon d’Or was not given out despite there being a clear leader as the best player in the world: Robert Lewandowski, who many fans felt was treated unfairly. With all of this in mind, I would like to delve into the effects the virus had on the leagues financially as well as how it has affected the dedication of fans who Amy be frustrated by all of the changes. To study this, I do not think it would be efficient nor fit the parameters of this assignment if I looked at every major league in the world, so I will instead be looking at the English Premier League alone.

The New Jim Crow

“We have not ended racial caste in America; we have merely redesigned it.”

In my last blog post on race relations in America I spoke on the use of decoys by the United States to put up a forefront of change, while never actually legitimately coming up with a lasting solution. Both this quote as well as many points from the article furthered this belief. First, the point that the oppression of black people in America has changed but stayed the same is one example. The way that Jim Crow was removed, but the same effects can be seen today from the U.S. Justice system just goes to prove how policy makers love to look like they’ve made change (i.e. doing out with Jim Crow Laws), but truly don’t make change and continually systemically oppress specific racial groups (i.e. the U.S. Justice System). The quote epitomizes both of these ideas, saying an American caste system has not been done away with, but presented differently. I think comparing the supposed class system in the U.S. to that of a caste system is quite ingenious. The caste system is distinct for having essentially 0% class permeability. This shows that due to racial barriers the U.S. has begun to reflect these values, as the ability of many black people to rise through classes is very limited due to racial discrimination.

Reflection on “What Netflix’s Okja Gets Right about an Industrial Food Future”

After watching the movie, I felt as though the message was pretty clear: become vegetarian. That’s putting it pretty bluntly, but the movie was all about how horrible the industrial food corporations are, so my first assumption was that the movie’s goal was to push me to taking meat entirely out of my diet. I like barbecues, so while I thought it was a good message, and perhaps a good source of food for thought, I never really considered vegetarianism as a legitimate option. Reading this article didn’t change my mind on what the message was, but it did change my mind on what I can do to make a difference. The article agreed with my general understanding of the movie’s message: industrial meat corporations are pretty horrible, but their takeaway was completely different, and much more manageable. Their solution was not to stop eating meat, but eating less, because in general, corporations have to look at the diets of their consumers. If their consumer’s diets change to be less meat based, then less meat will be produced. While that seems like it wouldn’t change the way that they produce, but rather simply change the quantity; the impact is much larger than it may at first seem. Meat companies have had one issue for a very long time: keeping up with demand. To do this, they have begun using chemicals and attempting things like genetic engineering to increase the size and fat content of their animals. If producers begin to see from their consumers that they want less meat, and that they want it to be more natural or organic, then they will change their production to do this. In all, the article didn’t necessarily change my understanding of the film, but added new knowledge, and enhanced my understanding of the situation.

Decoys of Racism

“Did the civil rights movement of the 1950s and 1960s usher America into a new era of colorblindness, or did it simply generate formal norms of colorblindness that mask ongoing racial domination?”

I feel that far too often, when I hear people trying to prove their non-racist tendencies they retort saying, “I don’t see color.” I always found that to be ridiculous, because everyone sees color. The question is whether or not you make judgements based on the color you see. Much like saying “I am friends with POC”, the statement used in defense is so empty, and is meant to push the focus somewhere else. This article, pointed out how, far too often, when presented with racism, whatever level it may be at, it seems the first instinct of any white person is to point the blame or focus somewhere else. To try to calm the situation down, but never to fix it. As the question in the quote asks, was America really moving into a new era of not judging on color, or was it pushing into an era where it looks like something is being done, but nothing really is? Heartbreaking news came in the case of Breonna Taylor as one of the cops involved was finally indicted of a crime, but it was for shooting bullets into the neighbors homes, rather than for the murder of an unarmed woman. Once again, in the face of judgement for racist motives, the choice was made to look for a decoy, rather than look for a solution.

A Rhetorical Analysis of “I’m Sorry” by Joyner Lucas

WARNING: If suicide is a touchy subject for you, I would consider you watch a different music video and read a different blog as some of the imagery in this video may be upsetting.

Someone recently told me that in the creation of art, no stroke of the brush is without purpose. It is very rare that an artist will add anything to the work that doesn’t have a meaning behind it, no matter the medium of expression. The music video for Joyner Lucas’s “I’m sorry” is no different. As the main message for his album “508-507-2209”, which is the number for his local suicide hotline, the song speaks on a heavy issue. The artistic choices surrounding the topic of suicide have to be precisely planned, as he has a wide audience, in order to avoid creating misunderstandings on such a touchy subject.

The video goes through a series of events in which a man writes a suicide letter, then takes his own life. In the same scene his friend reads the letter, then later in a flashback finds his body. The song ends with an emotion packed conversation at his friends casket. 

The first thing I noticed about the first scene in the opening seconds of the video is the house they’re in. It’s clearly a very upscale house with an amazing view. As I said, no artist does anything without a reason, and this setting is no different. I believe that this was chosen as the setting for this mans suicide to show that depression and all of the other potential factors that can lead to a moment like this can happen to anyone. It doesn’t matter how nice of a house you have, how much money you have, what you do with your life, etc… There is absolutely no one that won’t face depression and suicidal thoughts, and knowing that is a step in the direction of getting help. 

The second big thing that I noticed was the way the two characters in the first scene seem to be in the same moment, but are not. This first comes clear with the different lighting on their faces, despite being in the same room in the same frame. The next point this comes clear is when the man trying to commit suicide attempts to hang himself, but falls, making a loud sound. When this happens, his friend, sitting on the couch, turns to look in the direction where the sound would have been, but no one is there. I believe that the reason the author chose to portray this moment in this way was to create an understanding of the closeness or the connection between these two friends. Being in the same room and the same frame, despite being at different spaces along time points to a strong connection, so its clear that he isn’t just an acquaintance, but a lifelong friend. 

The last thing that really stuck out to me in this video was the fact that they chose to use an open casket for the funeral. With a clearly visible gunshot wound to the head, it seems that a closed casket funeral would be more viable, but this isn’t the case. I believe the artist did this for two reasons. The first I believe was just to make the message to his friend in the final verse more real. The second reason I believe is that I think Joyner wanted the audience to see the wound, not only for its literal damage, but to see the damage it could cause to those who saw it. The people in the funeral as well as the friend, are in anguish. I’m sure that the anguish would have been there had the casket been closed, but given the presence of the wound, it becomes that much more real and raw. 

This video and song are deeply saddening in many ways, but the messages portrayed are strong and important. It’s definitely something that a lot of people need to here. Generation Z has some of the highest rates of depression recorded in a long time, but as was pointed out, it’s a message for just about anyone, so it’s a heavily relevant issue to many, many people.