Santiago Vinasco
For my final project I chose to do the signage option. As a daily commuter, I’m constantly facing a sign wherever I go. This year I’ve seen some clever ideas on the long, rectangular subway signs in the train carts, so I decided to try my own. It was a rewarding challenge because I had to use the rules and guidelines set forth by Professor Klein. That meant I couldn’t illustrate anything, even if I just use letters. This definitely allowed me to look deeper and closer at the words and subtleties in my design. I made more sketches and drafts for this project than I did for any other project in this class and thus I also learned the importance of manifesting your ideas in front of you instead of keeping them in your head. By the end of the project I felt that I did grow as a designer– being able to make a clear statement in the most minimal way possible is the mark of a designer who knows what he’s doing.