MGT3960 Entrepreneurship Management Fall 2015

"There's a way to do it better—find it."— Thomas Edison

October 28, 2015
by m.teyangtatah
Comments Off on Social Entrepreneurship

Social Entrepreneurship

What is the primary driver of the social entrepreneur?

The primary driver for a social entrepreneur is addressing social issues and providing what he believes is a solution.

Should green or cleantech ventures be classified as social enterprises? If so, why?

Yes. Because they are concerned about the environment. And even though their aim might be to make profit, they are still considered a social venture.

 What are some of the negatives of forming the social venture as a nonprofit?

  • Expensive
  • Time consuming
  • Too many legal requirements
  • Cannot keep information “private”

Why do stakeholders view the social venture differently from a traditional venture?

Because they tend to always associate social ventures to non-profit not knowing for example that a social venture even though it focuses on societal change, can also be a money making venture.

What are some of the growth challenges of a social venture?

  • Not being able to find the funding/convince the investors in order to grow
  • Transparency expectations
  • Venture goals/ideas not aligned with those of the employees

The differences between Social Entrepreneurship, Corporate Social Responsibility, and Philanthropy

Philanthropy one of the many tools the company can use as part of it’s CSR agenda. Furthermore, philanthropy can be occasional. A company doing a donation to an organization and that’s it. Where CSR tends to focus on the long run.

Social entrepreneurship is completely building the “change” factor into the company’s business model whereas a company CSR is something a company decides to undertake or not.

The differences between Social Entrepreneurship and Business Entrepreneurs

The main difference is the reward. A business entrepreneur tend to see the reward in terms of money (profits) whereas the social entrepreneur focuses on his impact on the community. But probably because there are different factors that influence them. A business entrepreneur might get pressure from the partners/investors/banks whereas someone who puts his money in a social venture would tend to have different motivations than making profit.

 

October 28, 2015
by Imran Haraish
Comments Off on Social Entrepreneurship

Social Entrepreneurship

  1. What is the primary driver of the social entrepreneur?-The primary driver of the social entrepreneur is social need. They are driven to make the world a better place and addressing social issues.
  2. Should green or cleantech ventures be classified as social enterprises? If so ,why?-I do believe that they should be classified as social enterprises simply because Draytons definition of a social entrepreneur are those individuals who use innovative solutions to solves societies most pressing social problems, which exactly what green/cleantech ventures strive to accomplish.
  3.  What are some of the negatives of forming the social venture as a nonprofit?-Complicated tax and corporate governance issues, inability for founders to participate financially, difficult to sustain over time, inability to attract equal investments, difficult to attract top talent.
  4. Why do stakeholders view the social venture differently from a traditional venture? -Social ventures tend to have greater stakeholder issues and challenges than a traditional venture. The emotional components are heightened and everything feels more intense. External stakeholders place a stronger scrutiny on the venture asking more questions seeing that the venture provides accurate information. Internal ventures look at growth and the challenges social ventures are faced with such as hiring and communication.
  5. What are some of the growth challenges of a social venture?-One of the biggest growth issue for a social venture are employees. Employees who are on the same page as the social venture are driven by a social mission and considered “followers” rather than employees. They are emotionally committed to a very strong degree. This makes it really easy for those followers to feel betrayed if the venture were to do something out of character or “stray” off the mission. Also it will be a challenge to keep those followers motivated through out the course of the venture. As a social entrepreneur, the biggest problem you’ll be asking yourself here is whether you should hire a regular employee who isnt as committed to the businesses goal or hire a follower who believes in the cause.
  • Differences between Social Entrepreneurship, Corporate Social Responsibility and Philanthropy.-Corporate social responsibility mainly focuses on following and adhering to social norms within a business. There is no formal responsibility. Philanthropy is different in the sense that it is just charity work and is done out of the goodness of ones own self. A social entrepreneur draws upon business techniques to find solutions to social problems. It uses the profits as a means of tackling issues in society in hopes of changing for the better.
  • Differences between Social entrepreneurship and Business Entrepreneurship.-Both fulfill a need in the market and seek to earn a sustainable amount of profit. However, social entrepreneurs measures their performance on the positive impact its had on society whereas a business entrepreneur is solely focuses on revenue.

October 28, 2015
by Daniel Kvist
Comments Off on Social Entrepreneurship

Social Entrepreneurship

What is the primary driver of the social entrepreneur?

The primary driver for a social entrepreneur is change. He or she is concerned with issues such as global warming, pollution, and natural resource conservation. Rather than leaving societal needs to the government or business sectors, social entrepreneurs find what is not working and solve the problem by changing the system, spreading the solution, and persuading entire societies to take new leaps.

Should green or cleantech ventures be classified as social enterprises? If so, why?

Yes, they should! Social enterprises are social mission driven organizations, which apply market-based strategies to achieve a social purpose. The movement includes both non-profits that use business models to pursue their mission and for-profits whose primary purposes are social. Their aim is to accomplish targets that are social and/or environmental. Many commercial businesses would consider themselves to have social objectives, but social enterprises are distinctive because their social or environmental purpose remains central to their operation. This brings home my point of why green or cleantech ventures should be classified as social enterprises. Green initiatives often require large changes to existing infrastructure, shifts in human behaviors, etc.; and the fact that they are mostly concerned with the overall well-being of society, classifies it as a social enterprise.

 What are some of the negatives of forming the social venture as a non-profit?

  • Creating a nonprofit organization takes time, effort, and money. Because a nonprofit organization is a legal entity under federal, state, and local laws, the use of an attorney, accountant, or other professional may well prove necessary.
  • A nonprofit must keep detailed records and submit annual filings to the state and IRS by stated deadlines in order to keep its active and exempt status.
  • Although the people who create nonprofits like to shape and control their creations, personal control is limited. A nonprofit organization is subject to laws and regulations, including its own articles of incorporation and bylaws
  • A nonprofit is dedicated to the public interest; therefore, its finances are open to public inspection. The public may obtain copies of a nonprofit organization’s state and Federal filings to learn about salaries and other expenditures.

Why do stakeholders view the social venture differently from a traditional venture?

Since the social need being redressed is the primary driver, everything else feels more intense. Stakeholders both external and internal to the venture tend to view the social venture as more than just a company. They view the social venture as a change agent that can impact the world for the better. The primary goal is not to make money, but rather change.

What are some of the growth challenges of a social venture?

  1. With growth come the stresses on the ability of the venture to communicate internally
  2. It runs the danger of starting to appear to its employees as just another company
  3. Keeping the employees motivated and informed about how to keeping the mission alive
  4. The conflict of hiring followers or employees who will see themselves as just employees

The differences between Social Entrepreneurship, Corporate Social Responsibility, and Philanthropy: 

Philanthropy and corporate social responsibility are closely related concepts in that philanthropy is a slice of the bigger corporate social responsibility pie. When integrated into a company’s mission and used to guide a company’s actions, corporate social responsibility can benefit the communities it serves, the company itself and its employees.

Corporate social responsibility not only deals with corporate philanthropy, but also other issues that affect the environment, consumers, human rights, supply-chain sustainability and transparency for the greater good of the world at large. Businesses that integrate social responsibility into their missions acknowledge that their business processes have an impact beyond the company. Therefore, they address issues like philanthropy, environmental-impact assessments and providing good working conditions.

Social entrepreneurship is different in the sense that the entrepreneur makes “the change” his or hers primary goal for the business, whereas CSR is just a part of the overall business – usually an expense for the company. Philanthropy is something the company can stress within the company to its employees.

The differences between Social Entrepreneurship and Business Entrepreneurs

Perceptions of Value

For the business entrepreneur, value lies in the profit the entrepreneur and investors expect to reap as the product establishes itself in a market that can afford to purchase it. The business entrepreneur is accountable to shareholders and other investors for generating these profits. To the social entrepreneur, there’s also value in profits, as profits are necessary to support the cause. That said, value for the social entrepreneur lies in the social benefit to a community or transformation of a community that lacks the resources to fulfill its own needs.

Approach to Wealth Creation

Although the business entrepreneur and the social entrepreneur are similarly motivated to change the status quo, their missions differ significantly. The business entrepreneur is driven to innovate within a commercial market, to the ultimate benefit of consumers. To the social entrepreneur, wealth creation is necessary, but not for its own sake. Rather, wealth is simply a tool the entrepreneur uses to effect social change. The degree to which minds are changed, suffering is alleviated or injustice is reversed represents the organization’s success.

Real Case

Volkswagen has been cheating in emission tests by making its cars appear far less polluting than they are. The US Environmental Protection Agency discovered that 482,000 VW diesel cars on American roads were emitting up to 40 times more toxic fumes than permitted – and VW has since admitted the cheat affects 11 million cars worldwide. It means far more harmful Nix emissions, including nitrogen dioxide, have been pumped into the air than was thought – on one analysis, between 250,000 to 1 million extra tonnes every year.

If VW had some sense of CSR, this would never had happened!

October 28, 2015
by Daniel Kvist
Comments Off on Social Entrepreneurship

Social Entrepreneurship

What is the primary driver of the social entrepreneur?

The primary driver for a social entrepreneur is change. He or she is concerned with issues such as global warming, pollution, and natural resource conservation. Rather than leaving societal needs to the government or business sectors, social entrepreneurs find what is not working and solve the problem by changing the system, spreading the solution, and persuading entire societies to take new leaps.

Should green or cleantech ventures be classified as social enterprises? If so, why?

Yes, they should! Social enterprises are social mission driven organizations, which apply market-based strategies to achieve a social purpose. The movement includes both non-profits that use business models to pursue their mission and for-profits whose primary purposes are social. Their aim is to accomplish targets that are social and/or environmental. Many commercial businesses would consider themselves to have social objectives, but social enterprises are distinctive because their social or environmental purpose remains central to their operation. This brings home my point of why green or cleantech ventures should be classified as social enterprises. Green initiatives often require large changes to existing infrastructure, shifts in human behaviors, etc.; and the fact that they are mostly concerned with the overall well-being of society, classifies it as a social enterprise.

 What are some of the negatives of forming the social venture as a non-profit?

  • Creating a nonprofit organization takes time, effort, and money. Because a nonprofit organization is a legal entity under federal, state, and local laws, the use of an attorney, accountant, or other professional may well prove necessary.
  • A nonprofit must keep detailed records and submit annual filings to the state and IRS by stated deadlines in order to keep its active and exempt status.
  • Although the people who create nonprofits like to shape and control their creations, personal control is limited. A nonprofit organization is subject to laws and regulations, including its own articles of incorporation and bylaws
  • A nonprofit is dedicated to the public interest; therefore, its finances are open to public inspection. The public may obtain copies of a nonprofit organization’s state and Federal filings to learn about salaries and other expenditures.

Why do stakeholders view the social venture differently from a traditional venture?

Since the social need being redressed is the primary driver, everything else feels more intense. Stakeholders both external and internal to the venture tend to view the social venture as more than just a company. They view the social venture as a change agent that can impact the world for the better. The primary goal is not to make money, but rather change.

What are some of the growth challenges of a social venture?

  1. With growth come the stresses on the ability of the venture to communicate internally
  2. It runs the danger of starting to appear to its employees as just another company
  3. Keeping the employees motivated and informed about how to keeping the mission alive
  4. The conflict of hiring followers or employees who will see themselves as just employees

The differences between Social Entrepreneurship, Corporate Social Responsibility, and Philanthropy: 

Philanthropy and corporate social responsibility are closely related concepts in that philanthropy is a slice of the bigger corporate social responsibility pie. When integrated into a company’s mission and used to guide a company’s actions, corporate social responsibility can benefit the communities it serves, the company itself and its employees.

Corporate social responsibility not only deals with corporate philanthropy, but also other issues that affect the environment, consumers, human rights, supply-chain sustainability and transparency for the greater good of the world at large. Businesses that integrate social responsibility into their missions acknowledge that their business processes have an impact beyond the company. Therefore, they address issues like philanthropy, environmental-impact assessments and providing good working conditions.

Social entrepreneurship is different in the sense that the entrepreneur makes “the change” his or hers primary goal for the business, whereas CSR is just a part of the overall business – usually an expense for the company. Philanthropy is something the company can stress within the company to its employees.

The differences between Social Entrepreneurship and Business Entrepreneurs

Perceptions of Value

For the business entrepreneur, value lies in the profit the entrepreneur and investors expect to reap as the product establishes itself in a market that can afford to purchase it. The business entrepreneur is accountable to shareholders and other investors for generating these profits. To the social entrepreneur, there’s also value in profits, as profits are necessary to support the cause. That said, value for the social entrepreneur lies in the social benefit to a community or transformation of a community that lacks the resources to fulfill its own needs.

Approach to Wealth Creation

Although the business entrepreneur and the social entrepreneur are similarly motivated to change the status quo, their missions differ significantly. The business entrepreneur is driven to innovate within a commercial market, to the ultimate benefit of consumers. To the social entrepreneur, wealth creation is necessary, but not for its own sake. Rather, wealth is simply a tool the entrepreneur uses to effect social change. The degree to which minds are changed, suffering is alleviated or injustice is reversed represents the organization’s success.

Real Case

Volkswagen has been cheating in emission tests by making its cars appear far less polluting than they are. The US Environmental Protection Agency discovered that 482,000 VW diesel cars on American roads were emitting up to 40 times more toxic fumes than permitted – and VW has since admitted the cheat affects 11 million cars worldwide. It means far more harmful Nix emissions, including nitrogen dioxide, have been pumped into the air than was thought – on one analysis, between 250,000 to 1 million extra tonnes every year.

If VW had some sense of CSR, this would never had happened!

October 28, 2015
by na134373
Comments Off on SOCIAL ENTREPRENEURSHIP

SOCIAL ENTREPRENEURSHIP

  • WHAT IS THE PRIMARY DRIVER OF THE SOCIAL ENTREPRENEUR?

I believe that the primary driver of the social entrepreneur is the interest of making a difference and finding innovative solutions to social problems such as global warming, natural resources conservation, pollution, and water or food shortages.

 

  • SHOULD A GREEN OR CLEANTECH VENTURES BE CLASSIFIED AS SOCIAL ENTERPRISE? IF SO, WHY?

I think green or cleantech ventures should be classified as social enterprise as long as they are concerned about social problems and as long as they are doing something about it. Since green ventures do care about social problems such as global warming, pollution and natural resource conversation, I think they should be considered social enterprise; these ventures are trying to minimize and avoid damage to the environment.

 

  • WHAT ARE SOME OF THE NEGATIVES OF FORMING THE SOCIAL VENTURE AS A NONPROFIT?

Some of the negatives of forming the social venture as a nonprofit is that  there is a limited potential that can be developed. The venture unfortunately would have to rely on other sources to perform, if the social venture lacks of these resources (such as volunteering, government help,  etc) it will not be able to support itself unless it is funded by the founder of the venture. Another negative to this is even if the  social entrepreneur is willing to fund and sustain the social venture with his/her own money, unfortunately, he/she wouldn’t be able to benefit or get some money back if the nonprofit  are sold or stops operations because the money from the venture would have to go into another nonprofit.

 

  • WHY DO STAKEHOLDERS VIEW THE SOCIAL VENTURE DIFFERENTLY FROM A TRADITIONAL VENTURE?

I believe that stakeholders view the social venture differently from a traditional venture because the venture is not focused on their own benefit or success but they are focused on finding innovative solutions to society’s most social problems not necessarily on making wealth for them. So, stakeholders view the social venture as a “change agent” that can make a difference and impact the world for better not as a primary way of making a living or money for themselves.

 

  • WHAT ARE SOME OF THE GROWTH CHALLENGES OF A SOCIAL VENTURE?

Some of the growth challenges that a social venture faces is how to manage their team and how to keep them satisfied and motivated.  If the employee feels to be more of a follower than an employee, there is a risk that at some point of the growth period, the employee might feel like the company is losing its mission and the company must make sure that there is good communication and that employees don’t feel betrayed but are aware of the important function they play in the company.  The company have to decide whether it would be better to hire   “passionate employees who are likely to be true believers in the social goal of the venture” or just hire someone who wants the job. The challenge is that the communication must be efficient with all of its members and the mission must keep clear and consistent.

 

 

October 14, 2015
by Ria Zouroudis
Comments Off on My Venture Idea

My Venture Idea

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In the United States there are over 123 Fraternities and Sororities in the us which total approximately 9 million active people (current students, not alumni.) A struggle that many face are planning two huge events, their banquets and semi-formals. These are most likely out at a fancy venue where these members are able to mingle and throw an end of semester party. Only issue is that most banquet halls charge these college kid an arm and a leg in order to be able to host their event there.

I have come up with a solution to this problem! I have created an application for android and apple, where anyone in greek life is able to input their information such as location and amount of people, set the budget that they have and any special requests and the application generates a report of all the venues that participate with our event that fit this criteria. No more planning so far in advance and in the end finding out that your dream venue is just that a dream.

 

Product Greek Life Banquet and Semi-formal Planner

Value pricing 

Low pricing for customers, higher price for the catering halls that will benefit by the business.

Key partners

  • Catering Halls all over the United States
  • Application programmers

Key activities

Making people lives easier

Key resources 

  • database of all venues
  • operating offices

Value proposition 

A time saver and beneficial

Customer segment

Greek Life

Channels

Phones/internet (mobile devices and the application)

Revenue stream

Customers 

$12 a year per chapter

$250 a year per catering hall

$50/month popup advertising 1 per user

Cost structure

  • Fixed costs : monthly fee for programmers and employees

Promotion : word of mouth from one chapter to another (free part favors for guests if you get another chapter to sign up)

Competition none

 

October 14, 2015
by f.fernandezdenavarr
Comments Off on Venture Idea Market Analysis

Venture Idea Market Analysis

Custom Made Surfboards Brand 

I chose a Surfboard Brand as my Venture idea, this is a business I started developing last year. I finally could not begin the business since I decided to come here for the fall semester. The business is about shaping custom surfboards in Spain which is a product not developed yet in Europe at least at a big scale. The point is that surfboards suppliers sell most of them just standardized surfboards (most of them based on pro´s surfboards), instead, this business tries to provide the average surfer surfboards that really fits them an also the possibility to customized it.

The product are surfboards focused from intermediate to advance surfers, that wants a surfboard that really fits their necessities. But also a surfboard in which you can get involved with, making it custom and even see the process of its creation, which will have an added value that it´s not offered in any other brand.

The main target market is the Spanish, where we have a lot to do because there is only one important brand called PUKAS, and the others are just local brands. Once we have stablished the business in Spain which is one of the best places in Europe for surfing, we can easily jump to Portuguese and French market being this 3 the main surfing destinations in Europe. Stablishing the business in such way will help us to be able to expand our business to other countries and continents due to the flows of surfers from every place in the world that comes to surf in this three countries that as I said are the best in Europe.

The main channel will be Internet, and the delivery will be an easy issue due to the location of our main target markets and the connection between them. However there will be at least one store in the north of Spain At the beginning the channels will be easier as the target will be Spain Portugal and France, and the delivery system is easy to manage to this country thanks to the great connections between them.

The marketing strategy will be based on the social media such as Instagram and Facebook which nowadays are getting more a more relevant for the marketing sector. Also there will be an online store where you can buy the products and customize the boards. But marketing strategy won´t be only at the new technologies, as there are held world championships at France Spain and Portugal we will have the opportunity to be represented there and open our exposure to surfers all around the world.

The competition won´t be the well stablished brand such as PUKAS or Channel islands which are more focused on high performance surfboards our competition will be the emerging brands that are mainly appearing in California or Australia, this is the reason I believe we have less developed market niche in this three countries.

October 14, 2015
by na134373
Comments Off on Venture Idea

Venture Idea

Obesity is a problem throughout the population; therefore, I believe there is a need for a healthy diet and overall a healthy lifestyle. My venture idea is to provide and deliver pre-packed Paleo meals that will help people get the nutrients they need while also helping them get in shape and save money and time.

We would offer affordable meals delivered to our customers starting as low as $8 per meal. We would encourage our clients to choose their own meals for the week from our menu, and we would strive to update our menu twice every 3 weeks, and if our customers want to buy on bulk we would offer them discounts.

We would try to eliminate middlemen and connect directly with local farms, in this way we can reduce costs and as a result, we can reduce our prices for our customers.  Another key partners would be FedEx and UPS to deliver our pre-packed Paleo meals.

I believe that the best customers would be people in New York who are already aware of the benefits of the Paleo diet; however, people who are new to this kind of diet, will see huge positive changes in their bodies and will be satisfied with the results and our service. A challenge would be to keep these customers long enough for them to see the changes because at the beginning they might not like the idea that the diet is composed mainly of vegetables, lean meats, nuts and seeds and very little starch and no sugar.  Our society is used to eating more carbohydrates than healthy fat and protein. So one of our challenges would also be the need to educate people about the importance of a good nutrition and why we believe in the benefits of our Paleo meals.

One way to market our service would be through local papers and magazines as well as our own website. We would also use social channels such as Facebook and Instagram. We would provide our service to people in New York and we would focus on this market segment and depending on how well we do and the demand for our service, we will then decide how to expand.

Some of our competitors (Blue Apron, Hello Fresh and more) provide their service not only in New York but nationwide, they have the money and brand as an advantage, but I want to remain positive and I believe we can succeed if we focus first in New York area, and help New Yorkers get healthier, in better shape, and save money and time.

 

 

October 14, 2015
by Imran Haraish
Comments Off on Venture Idea

Venture Idea

My venture idea is to open up a fitness center/gym around my neighborhood. In todays society youll find that people tend to place a lot of time and effort into staying fit and being healthy. We aspire to have “summer bodies”, look like our favorite celebrities, be active in our daily lives and be the best that we can be. So why not give them a place where those needs can be met?

So here are a some issues gym goers usually run into (based on secondary and primary market research); Convenience, affordability and quality. I believe that there is no primed time to workout and a gym should be open for most hours of the week. The equipment should be state of the art and broken machines will be periodically replaced for quality assurance. My competitions around me are(results based off of ReferenceUSA); Golds Gym, Planet Fitness, Richies Gym and although it is quite some distance away, LA Fitness. Each one of these gyms come across one or more of the issues stated earlier. These competitors take away a segment of my target market which are those who only wish to life weights. I will use niche marketing concepts to counteract this dilemma by addressing the different needs of the market and not focus on just that one entity. For example I plan on offering classes such as Zumba, yoga, fitness classes, etc. Also there will be basketball courts, trainers and a smoothie bar available.

I am offering an alternative to someone who wants to do more than just lift weights. My target customer is anyone that is just trying to get fit, no matter their age. This business would be able to sustain itself because people place an emphasis on staying fit. Its scalability and profits would go hand in hand as the popularity of the business grows and gaining a steady stream of loyal customers.

 

October 14, 2015
by m.teyangtatah
Comments Off on Venture Idea market analysis

Venture Idea market analysis

Scheduled delivery system (and mobile application)

Our product is can be used by anyone who purchases stuff online. If you don’t want your stuff dropped in front of the door because it can be stolen or live in a building with no doorman. A lot of buildings are trying to reduce costs since renters complain about high prices. Therefore, certain buildings for example in NYC no longer have doormen, replaced by electronic security systems. Sometimes you might have something unexpected and therefore not be there for your delivery.

Out of 5 billion retail shipments in the US in 2013, 100 million were failed deliveries. We are offering a solution to this problem. Intermediary between delivery company and receiver.

We are going to focus on big cities first.

 

Product schedule delivery everyday of the week (between 4 and midnight)

Value pricing 

 

Key partners

  • US Postal Service, UPS, FedEx
  • Depot partners
  • Online retailers

 

Key activities

Problem solving

 

Key resources 

  • Depot operated by the company
  • Cars
  • Drivers
  • Databases, servers

 

Value proposition 

Convinience (you decide which day you want your package delivered, even on weekends until midnight)

 

Customer segment

Online shoppers

 

Channels

Internet (mobile devices and the application)

 

Revenue stream

Customers are charged per delivery. Until a certain weight, price is fixed ($6.99) no matter day or time. Above that, special prices apply.

 

Cost structure

  • Fixed costs : Deals with the retailers and the depot partners
  • Variable : Location of delivery (gas), costs for servers, database and app (increase with traffic/users), drivers

Promotion If you convince a friend to try the service, his first delivery is free and you also get a free delivery. -> word of mouth and social media (promotion codes)

Competition Amazon one-hour package delivery

 

Global e-commerce statistics and facts

  • http://www.statista.com/topics/871/online-shopping/