Monthly Archives: July 2013

Post Modernism

Post Modernism is defined as an attitude toward the social world in its current state of historical development. It is described as more of a diagnosis, than a theory. (Rosenau, 1992). Creswell writes that part of applying this view when conducting research is the need to “deconstruct texts” which include readings and writings to bring to the surface concealed hierarchies, as well as dominations, oppositions, inconsistencies, and contradictions. (Creswell, 2013).

This perspective can be useful in studies that are using content analysis, narrative or case studies. In analyzing the data researchers can aim to highlight any issues or concerns, especially in studies where there is hands on interfacing between researcher and communities (or individuals being studied).

Some of the most criticisms of Post modernism are as follows:

1. ” It rejects reason.” Postmodernists actually use reason extensively in their arguments. They also insist that reason should incorporate non – reason and the irrational.

2. “It denies reality.” This criticism is based on the belief that reality is socially, linguistically, historically, or culturally constructed. This is wrong because, revealing the way in which reality is constituted does not make it any less real. According to Post Modernism, that which is real may not be representable but can still have important effects, so the real needs to be considered alongside the not-real, the imaginary, the virtual, and the actual.

3. ” Anything goes—all meanings have equal value.” This criticism suggests that because postmodernism has no way of differentiating between and valuing perspectives, it is unethical and amoral. On the contrary, postmodernism argues that the question of values must remain open, even when decided—and moral ethical challenges are a matter for eternal return.

References –

Rosenau, P. (1992). Post – Modernism and the Social Sciences: Princeton, NJ: Princeton University Press

Creswell, J.W. (2013). Qualitative Inquiry & Research Design: Choosing Among The Five Approaches. Thousand Oaks, CA: Sage Publications, Inc.

Linstead, S. (2010). Postmodernism. In Albert J. Mills, G. Durepos, & E. Wiebe (Eds.), Encyclopedia of Case Study Research. (pp. 695-702). Thousand Oaks, CA: SAGE Publications, Inc. doi: 10.4135/9781412957397.n259

Delayed Presentation Follow-up

Hey guys,

Congratulations! We did it! We survived the summer qualitative research intensive! This is a bit delayed, but if you were interested in some of the things I spoke about on Thursday, check out these links:

  • On the devaluation of women’s work since the industrial revolution:
  • On the unconscious bias against women in the workplace:
  • On the future of online feminism (and how Millennial women are making their mark on a “dead”  movement):
  • And a book that I’m hoping to dive into for my Thesis that discusses the masculinization and feminization of leadership:

Questions, comments, thoughts, anything would be great! Definitely interested in pursuing this for a thesis.

Big hugs everyone, and enjoy the rest of your summer!

Ethnographic Theory

Ethnographic research is used to focus on a culture-sharing or subculture group; there’s a focus on developing complex and complete descriptions of the culture sharing group.  In ethnography, the researcher will observe the group, then describe and interpret the shared and learned patterns.  Ethnography really requires the researcher to become immersed in the lives of the individuals being studied, this is called participant observation.  It’s important for the researcher to study the behaviors and language of these groups.

The understanding of cultural patterns in ideologies and beliefs is critical, and this happens through extensive fieldwork that includes collecting data through interviews, observations, artifacts, symbols and other forms.  Questions found in an ethnographic study would attempt to answer, “What do people in this setting have to know and do to make this system work?” and, “If culture, sometimes defined simply as shared knowledge, is mostly caught rather than taught, how do thoe being inducted into the group find their ‘way in’ so that an adequate level of sharing is achieved?” (Creswell, 94).

Ethnographic studies are extremely important to qualitative research because it’s a detailed look at a cultural phenomena. As individuals that function in society, it’s helpful for us to understand that within our society there are subcultures to which people belong, in which their norms and ideologies  may differ from ours.  Getting some insight into the fact that there are so many different cultures and subcultures could help us understand each other better, or even how we see ourselves as people in society.

Works Cited:

Creswell, John W. Qualitative Inquiry & Research Design: Choosing Among Five Approaches. Sage: Los Angeles. 2013.

Wikipedia: Ethnography.


The Oxford Mini Dictionary defines narrative as ‘a spoken or written account of something’ (Hawker, 2002: 406). Essentially, ‘narrative meaning is created by noting that something is a ‘part’ of a whole, and that something is a ‘cause’ of something else’ (Polkinghorne, 1988: 6). Narratives provide links, connections, coherence, meaning, sense. Narrative descriptions exhibit human activity as purposeful engagement in the world. Narrative is the type of discourse that draws together diverse events, happenings and actions of human lives’ (Polkinghorne, 1995: 5).Creswell  defines it as a study of experiences “as expressed in lived and told stories of individuals” (Creswell, 2010: 70).

Narrative researchers collect stories, documents, and group conversations about the lived and told experiences of one or two individuals. They record the stories using interview, observation, documents and images and then report the experiences and chronologically order the meaning of those experiences. Narrative research methodology doesn’t follow a rigid process but is described as informal gathering of data.

These are the primary types of narrative:

  • Biographical study, writing and recording the experiences of another person’s life.
  • Autoethnography, in which the writing and recording is done by the subject of the study (e.g., in a journal).
  • Life history, portraying one person’s entire life.
  • Oral history, reflections of events, their causes and effects.

Corporate Culture and Philanthropy

Personally, working in the non-profit sector I am always looking for new companies to engage and reach out to about fundraising or volunteer work. If there was a study done to explore the thoughts and opinion of employees from different companies and see the compare different company environments and the correlation to philanthropy that would lead to great insight for non-profits as well as other companies. It will allow said companies to form plans or initiatives to reach out and engage new employees or companies similar to the ones studied that have shown great interest or commitment to philanthropy efforts.My goal is to seek to explore different corporate cultures and environments and the philanthropy programs or feelings about philanthropy from the general employees of those companies. The framework I chose to conduct my research is a narrative study method.I interviews 4 people all from different industries here in NYC. There were great stories told about the environment in which they work and how their company is involved in philanthropy efforts and why they get involved in certain organizations. Overall my study allowed me to explore the different environments and how they correlate to philanthropy but more importantly I came to the conclusion that non-profits should not necessarily only focus on engaging the corporation as a whole but  a lot of great outreach and volunteerism started from a single individual at the grassroots level.

Critical Race Theory

Critical Race Theory (CRT) is the framework to approach the systems of oppression that we live under through a legal-based institutional point of view. CRT takes race-based discrimination in the US Law system as the fundamental oppression that keeps the set of systems of discrimination intact. CRT is an extension of Critical Theory, through which race is posited as an often-overlooked element in legal discrimination. Critical Race theory takes race as a social construct (Parker and Lynn 2002), meaning that race in itself is not a biological virtue; it is a socially constructed category to ensure inequality, disempowerment, and disenfranchisement per the rules and regulations of white supremacy. CRT actively challenges the unjust ways in which the US legal system works, while denouncing the notions of liberalism and meritocracy, which as two political belief posit achievements and access to rights as an individual striving as opposed to being indicated in one’s race, gender, class, sexuality, gender identity, etc.

CRT emphasizes the importance of intersectionality, which can briefly be explained at the cross sectioning of the sets of marginalized and oppressed identities and how they play out in the experience of an individual or a group. To give a current example, the case of CeCe McDonalds, a Black transgender woman currently in jail for life after she killed a white male out of self defense. CeCe’s status as a black woman of transgender experience puts her at a status of such disempowerment that her life in the face of a white man’s transphobic and racist motivation to threaten her life gains no recognition neither by the state or the legal structures that is supposed to protect it’s citizens. Critical Race Theory therefore offers an understanding to the ways in which a person’s marginalized identities can play against her/his right to be recognized and protected under the current institutional systems we live under. CRT pushes people to be critical of one’s privilege, and actively question and challenge the state and the legal structures functioning under it.

Works Cited

Hooks, B (1990) Yearning: Race, Gender, and Cultural Politics

Creswell, J.W. (2013). Qualitative inquiry & research design: choosing among the five approaches.Thousand Oaks, CA: SAGE Publications, Inc.

What is Critical Race Theory?

Parker, Lynn (2002) What’s Race Got to Do With It? Critical Race Theory’s Conflicts With and Connections to Qualitative Research Methodology and Epistemology Qualitative Inquiry 7-22



Epistemology, as a technical term in philosophy, refers to how we know and the relationship between the knower and the known. It is distinguished from ontology (what exists, and the nature of reality) and axiology (values), as well as methodology.

For example, Christine Sleeter, in a review article on “Epistemological diversity in research on preservice teacher preparation for historically undeserved children”, describes epistemology as referring to “how people know what they know, including assumptions about the nature of knowledge and reality” (2001, p. 213).  For what purposes do we need epistemology? Much of the debate in this field has focused on analyzing the nature of knowledge and how it relates to similar notions such as truth, belief, and justification.

Following the ideas of Joseph Maxwell’s outstanding key note lecture, the participants stated that epistemology is not a stance you have to decide beforehand or to follow literally regardless of the demands you meet in your study. Instead, it is a tool you may use as a researcher in your personal way to – first to formulate appropriate questions, then finding reasonable answers.

I could not apply epistemology to my own study but I could relate it to their other studies in Qualitative Research. The article “Towards an epistemology of management and economics in the Zimbabwean music industry (Tsitsi Mhripiri, 2012) examines the management, economics and political economy aspects of the Zimbabwe music industry. It compares the management and economics policy in South Africa with those is Zimbabwe and identifies gaps that need to be filled in developing an epistemology of management and economics in the Zimbabwe music industry.


Mhiripiri, J. T. (2012). Towards an epistemology of management and economics in the Zimbabwean music industry. Journal of African Media Studies4(3), 339-355.

Sleeter, C. E. (2000). Epistemological diversity in research on preservice teacher preparation for historically underserved children. Review of research in education25, 209-250.

Phenomenological Research

Phenomenology is an approach to qualitative research that focuses on the commonality of a lived experience within a particular group. The fundamental goal of the approach is to arrive at a description of the nature of the particular phenomenon (Creswell, 2013).  Typically, interviews are conducted with a group of individuals who have first-hand knowledge of an event, situation or experience. The interview(s) attempts to answer two broad questions (Moustakas, 1994): What have you experienced in terms of the phenomenon? What contexts or situation have typically influenced your experiences of the phenomenon (Creswell, 2013)?  Other forms of data such as documents, observations and art may also be used. The data is then read and reread and culled for like phrases and themes that are then grouped to form clusters of meaning (Creswell, 2013). Through this process the researcher may construct the universal meaning of the event, situation or experience and arrive at a more profound understanding of the phenomenon.

With roots in philosophy, psychology and education, phenomenology attempts to extract the most pure, untainted data and in some interpretations of the approach, bracketing is used by the researcher to document personal experiences with the subject to help remove him or herself from the process. One method of bracketing is memoing (Maxwell, 2013).

In my study of the factors that drive employees to use compliance hotlines, I used the phenomenological approach and methods glean answers. Of the five approaches described by Creswell, the approach most closely aligned with the study’s objectives. While the question was not ultimately resolved, the richness of the mined data produced further opportunities for inquiry.


Creswell, J.W. (2013). Qualitative Inquiry & Research Design: Choosing Among the Five Approaches. Thousand Oaks, CA: SAGE Publications, Inc. (pp. 77-83)

Maxwell, J.A. (2013). Qualitative Research Design: An Interactive Approach. Thousand Oaks, CA: SAGE Publications, Inc. (pp. 135-136)

The Advocacy and Participatory Framework

The Advocacy and Participatory worldview “holds that research inquiry needs to be intertwined with politics and a political agenda” (Creswell, p.9), therefore, there is a specific agenda for a study with this framework that aims for reform. In a study using this framework, social issues pertinent at the time are addressed “such as empowerment, inequality, oppression, domination, suppression, and alienation” (Creswell, p.9), and are really the focus of the study. This type of research offers a voice to participants and gives them the ability to form an agenda for reform.

Kemmis and Wilkinson (1998) offer four key features of the advocacy/participatory framework of inquiry:

1. Participatory actions are focused on bringing about change, and at the end of this type of study, researchers create an action agenda for change.

2. It is focused on freeing individuals from societal constraints, which is why the study begins with an important issue currently in society.

3. It aims to create a political debate so that change will occur.

4. Since advocacy/participatory researchers engage participants as active contributors to the research, it is a collaborative experience.

Creswell, J.W. (2009). Research Design: Qualitative, Quantitative, and Mixed Methods        Approaches. (3rd ed.). Thousand Oaks, CA: SAGE Publications.

Kemmis, S., Wilkinson. M. (1998). Participatory Action Research and the Study of Practice. In B.  Atweh. S. Kemmis, & P. Weeks (Eds.), Action Research in Practice: Partnerships for Social Justice in Education (pp.21-36). New York: Routledge.

Action Research

According to Koshy et al. (2010), action research is, “a method used for improving practice. It involves action, evaluation, and critical reflection and – based on the evidence gathered – changes in practice are then implemented” (p. 2).

Action research is typically conducted within specific and practical contexts.  Typically, action research focuses on a small sample of either one or a few organizations.  According to Kock (2011), “the researcher uses participant observation and interviews as key data collection approaches. Although typically applying very little, if any, control on the environment being studied, the researcher is expected to apply some form of “positive” intervention. Typically this will be in the form of a service to the client organization” (sec. 33.2.4).

To relate this to my qualitative research, if I had used action research for my mini-study, perhaps I would have found theater publicists who were struggling to attract new clients, or who were struggling to attract media attention for their existing clients.  This could have been identified as the problem.  I then would have spoken with them, observed them, and my “intervention” could have been giving them a copy of the Standard Table of Influence and explaining to them the different strategies they could be using.  Once equipped with this knowledge, I would conduct more interviews and observation to reflect on the changes and to see whether or not they were effective.

Koshy et al. (2010) explain that, “the purpose of action research is to learn through action that then leads to personal or professional development (p.4). While many research methods aim to generate knowledge, action research’s goal is to both generate knowledge and improve the subject of the study (Kock, sec. 33.1).

Bargal (2008, p. 19) goes on to explain that action research is both a methodology and an ideology.  He then presents the eight principles of action research, which are as follows:

1. Action research combines a systematic study, sometimes experimental, of a social problem as well as the endeavors to solve it.

2. Action research includes a spiral process of data collection to determine goals, action to implement goals, and assessment of the results of the intervention.

3. Action research requires feedback of the results of intervention to all parties involved in the research.

4. Action research implies continuous cooperation between researchers and practitioners.

5. Action research relies on the principles of group dynamics and is anchored in its change phases. The phases are unfreezing, moving, and refreezing. Decision making is mutual and is carried out in a public way.

6. Action research takes into account issues of values, objectives, and power needs of the parties involved.

7. Action research serves to create knowledge, to formulate principles of intervention, and to develop instruments for selection, intervention, and training.

8. Within the framework of action research, there is an emphasis on the recruitment, training, and support of the change agents.



Bargal, D. (2008). Action Research: A Paradigm for Achieving Social Change. Small Group Research, 17-27.

Kock, Ned (2013). Action Research: Its Nature and Relationship to Human-Computer Interaction. In: Soegaard, Mads and Dam, Rikke Friis (eds.), The Encyclopedia of Human-Computer Interaction, 2nd Ed.. Aarhus, Denmark: The Interaction Design Foundation. Available online at

Koshy, et al. (2010).  What is Action Research? Sage Publications.

Grounded Theory

To aim of a grounded theory study is to create or discover a theory for a process or action that is grounded in the data. Creswell notes the defining features of grounded theory, the first of which is the aforementioned process or action. This is what the researcher is trying to explain, and it must have unique steps that occur over time, such as “developing a general education program.” The theory is developed to explain this process. In order to do this, data is collected, and the researcher practices memoing, where s/he writes ideas around the data. There is finally data analysis to land on a theory. (Creswell, 2013)

Grounded theory was developed by sociologists Barney G. Glaser and Anselm L. Strauss  in 1967. They wrote several books that serve as guides for the grounded theory process. Grounded theory researchers must begin with codifying their data quite early through memo writing. The memos explain what is happening in the data, make comparisons and identify analytic gaps. As the researcher writes more memos, they build their theory.

The participants are selected through theoretical sampling, where the sample is not representative of a population, but rather chosen to fill key categories. Researchers must also seek data that fills these categories, a technique called theoretical saturation. (Charmaz & Bryant, 2008) A category is a unit of information, and may consist of events, happenings and instances. (Creswell, 2013)

The process of gathering data and coding data is described as a zigzag, where one goes to the field gather data, goes to the office to analyze, and then back and forth. One way to compile all this information is with a conditional matrix which informs the researcher of the connections between the conditions influencing the phenomenon. (Creswell, 2013)

If I were to attempt a grounded theory study based on my current research, I would try to create a theory around a phenomenon on Reddit, perhaps their process of identifying as a Redditor. I would need to identify the steps in this process, the influences and conditions on it, the strategies employed during this process, and the consequences. This would involve coding responses to questions, and then going back to my Reddit participants to saturate the categories about how they self identify and what steps in the online experience led to a new identity. In the end, I may have a theory about how individuals begin to identify as Reddit users.

Charmaz, K., & Bryant, A. (2008). Grounded Theory. In Lisa M. Given (Ed.), The Sage Encyclopedia of Qualitative Research Methods. (pp. 375-378). Thousand Oaks, CA: SAGE Publications, Inc. doi: 10.4135/9781412963909.n189

Creswell, J.W. (2013). Qualitative inquiry & research design: choosing among the five approaches. Thousand Oaks, CA: SAGE Publications, Inc.