I should have given you feedback on your Campaign for Circulation proposal by now (as long as you turned it in last week). Please check it out!

As mentioned on the first page of the module, this project is for thinking of ways to get your essential data-driven arguments circulating to a wider public by thinking about a variety of texts that could be made and how you can deliver them to the people that you want to see them.

The key will be to make your arguments both “sticky” and compact.

By sticky, I mean something that makes them memorable. Something that gets stuck in your head, like a funny image. Something that rouses emotions, as emotions are often tied to memorable experiences. How can you do that with numbers? How can you make them more concrete and memorable?

Some things you can do is to use examples, to try to be clever with humor (if the subject warrants it), or something that might arise feelings of anger or other strong emotions. Using quantitative comparisons or amplification can also help.

Making them compact is also a challenge. You have to balance getting the argument in there but also making sure you are still capturing nuance, appropriate contextual information to include, and enough to make it attention-grabbing. Many public texts are for busy or distracted people, so it has to be short as they scroll or walk by (as well as “sticky”).

 

Task

As a way to get feedback from one another, go to our Discord server to the text channel # 4-21-cfc-thoughts-lm9 and do one of the following:

• Describe a potential text you will include in your Campaign for Circulation (it doesn’t have to be one you use as a prototype). Talk about why you are excited about it and ask for any feedback from others or questions you have about how to develop it further.
• Talk about how you are stuck and ask for help on how you can come up with some ideas.
• Respond to someone else’s posts with some feedback for them.

After posting to Discord, click on the button below to continue: