ecommerce is now being introduced in social media. It could be a revolutionary component of social media. Facebook is one of the first platforms to introduce this. In my study I want to analyze reactions to the introduction of ecommerce in Facebook. Social media is of personal interest to me. Companies who are contemplating introducing ecommerce to their official Facebook pages can benefit from this study.

I used content analysis. I observed 61 comments from two articles posted about the introduction of ecommerce in social media. I am interested in databases that are pertinent to social media marketing. I have not been able to fine many studies in this domain. Perhaps it is a new concept? In the future I plan to study other aspects about social media and using social media as a platform to improve sales.