Tag Archives: Journalism

Churnalism

I learned a fun new word while listening to a podcast of On the Media today: churnalism. The word defines the practice of journalists who rely more on press releases than on their own original reporting. On the podcast, the host and his guest talk about a fake press release on a new “chastity garter belt” that was being introduced to the market and the way that many news organizations took the press release at face value. This might be a useful story to bring up in our workshops and credit classes.

Listen to the “Churning Out PR” segment from the 4 March 2011 episode of On the Media.

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