Week 8 – Rasheed Hall
- There is a rhetoric behind everything, which includes everyday things we endure such as advertisements, ideas, political agendas, and the way how we judge others. Rhetoric is thing that we face in everyday society. The media also uses rhetoric persuade us and buy their products, companies use ethos to attract consumers by establishing trust within their brand. Rhetoric is everywhere because rhetoric is basically persuasion, and the idea of having an meaning. There is a hidden rhetoric behind everything we see on a daily basis, even if it’s the small things that we usually don’t notice in life.
- In fact, according to rhetorician Kenneth Burke, rhetoric is everywhere: “wherever there is persuasion, there is rhetoric. And wherever there is ‘meaning,’ there is ‘persuasion.’ This quote basically explains that there is rhetoric is basically persuasion. Rhetoric is designed to lure the audience into believing the information that is given to them. Also, for something to have meaning it has to persuade the audience into believing what the concept behind the idea their reading about. Rhetoric is everywhere but hidden and it is up to the audience to decipher what the meaning actually is behind the rhetoric.
- This essay affects the rhetorical analysis I’m working on because it shows that rhetoric is everywhere and its up to the person that’s writing to persuade their audience into believing what he or she is saying. Rhetoric is persuasion, in order to have a good rhetoric one must understand how to convey their thoughts in a way in which conveys meaning. As the quote above says, “rhetoric is everywhere: “wherever there is persuasion, there is rhetoric. And wherever there is ‘meaning,’ there is ‘persuasion.’ In order for my piece to be stronger, I have to be more persuasive in my writing.
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