Tentative schedule (subject to change)
All F2F sessions are highlighted below and will meet at 5:50 pm – 7:05 pm in 12-150 NVC, unless noted otherwise
| F2F Meeting | Class Session Mode & Date (F2F = Face to Face, OL = Online) |
Topic & text chapter reference OL = Online lecture ref., Ch = Text chapter ref.) |
Tasks & Deliverables [OL] = online assignment, [E] = email submission (Tutorial-related tasks in green, Project-related tasks in blue) |
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| 1 | F2F | 8/29 (M) | Introduction; The research process (Ch 3) | [OL] complete Business Research Tutorial; meet group members |
| OL | 8/31 (W) | Sources of information (OL 2 / Ch 6, 8 p. 220-228); Qualitative research (OL 3 / Ch 5) |
[E] Submit 3 or more project ideas (group submission) in this format | |
| 2 | F2F | 9/7 (W) | CASE: The Management Institute | Prepare case questions |
| 3 | F2F | 9/12 (M) | Guest speaker: Elyse Kane, Vice President, Consumer & Market Insights, N. America, Colgate-Palmolive | [OL] Complete Statistics Tutorials 1-2 & Statistics Quizzes 1-2 |
| OL | 9/14 (W) | Attitude measurement (OL 4 / Ch 10) | [OL] Post project proposal (group submission); complete peer ratings | |
| 4 | F2F | 9/19 (M) | CASE: People’s National Bank | Prepare questionnaire for case |
| OL | 9/21 (W) | Questionnaire design (OL 5 / Ch 11) | [OL] Complete Statistics Tutorial 3 & Statistics Quiz 3 | |
| 5 | F2F | 9/26 (M) | CASE: Canterbury Travels | Prepare questionnaire for case |
| OL | 9/28 (W) | Survey research (OL 6 / Ch 7) | ||
| OL | 10/5 (W) | Causal research (OL 7 / Ch. 9) | [OL] Complete Statistics Tutorials 4-5 & Statistics Quiz 4 | |
| 6 | F2F | 10/6 (Th) | Lecture review | [OL] Post draft questionnaire (group submission) |
| OL | 10/13 (Th) | Questionnaire critique | [OL] Post questionnaire critique (group submission) | |
| 7 | F2F | 10/17 (M) | Group meetings to discuss questionnaire critiques | Meet “source” and “critiquing” groups for questionnaire critique |
| F2F | 10/19 (W) | (Optional class) Qualtrics Review | ||
| OL | 10/19 (W) | Sampling (OL 8 / Ch 12), Data Coding (OL 9) | [OL] View SPSS Tutorial 1 | |
| 8 | F2F | 10/24 (M) | (Meet in Computer Lab) Data coding and introduction to data analysis with SPSS; CASES: Puma, National Insurance Company |
[OL] Post revised questionnaire (group submission); complete peer ratings |
| 9 | F2F | 10/26 (W) | Exam Review | [OL] Complete SPSS Tutorial 2 and optional Quiz; |
| 10 | F2F | 10/31 (M) | IN-CLASS EXAM | Pick up TAKE HOME EXAM |
| OL | 11/2 (W) | Analysis of associations (OL 10 / Ch 15 p. 416-424, Ch 18 p. 491-495) | [OL] Launch questionnaire (data collection) | |
| OL | 11/4 (F) | Submit TAKE HOME EXAM by email | [E] Submit TAKE HOME EXAM | |
| 11 | F2F | 11/7 (M) | (Meet in Computer Lab) WORKSHOP: Analyzing crosstabs and correlations with SPSS; CASE: National Insurance Company |
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| OL | 11/9 (W) | Group meeting: Data analysis for project | Complete data collection and all Statistics quizzes | |
| 12 | F2F | 11/14 (M) | (Meet in Computer Lab) Exam recap; WORKSHOP: Analyzing means with SPSS |
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| OL | 11/16 (W) | Group meeting for project data analysis | [OL] Post SPSS output (PDF) for basic results (group submission) | |
| 13 | F2F | 11/21 (M) | (Meet in Computer Lab) CASE: Pankey Institute |
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| OL | 11/23 (W) | Confidence intervals, sample size and sample representativeness (OL 9 / Ch 13 p. 377-385, Ch 15 p. 416-420) | [OL] Post Data Analysis Assignment (group submission); complete peer ratings |
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| 14 | F2F | 11/28 (M) | (Meet in Computer Lab) WORKSHOP: Analyzing Project Data |
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| OL | 11/30 (W) | Group meeting: Data analysis for project | [OL] Post comments on Data Analysis Assignment (individual submission) | |
| 15 | F2F | 12/5 (M) | (Meet in Computer Lab) WORKSHOP: Analyzing Project Data |
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| 16 | F2F | 12/7 (W) | Project Presentations (Groups 1-6) | |
| 17 | F2F | 12/12 (M) | Project presentations (Groups 7-13) | Submit Project Report (group submission); [OL] Complete peer ratings & Self-Assessment of Learning |