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Demo Site – MKT 9702 Marketing Research
Discover the power of insights
Home
Syllabus
About the course
Course Requirements
Group Project
Topic Selection
Exploratory Research and the Project Proposal
Designing a questionnaire and collecting the data
Analyzing the Data
The Final Report and Presentation
Instructor profile
Schedule
Lectures
Cases
Course Q&A
Resources
Business Research Tutorial
Qualtrics Training
Statistics Tutorials
Statistics Quizzes
SPSS Tutorials & Quiz
Readings
Videos
Content Suggestions
Submissions
PollEverywhere Quizzes
Project Proposal
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Group 5
Group 6
Group 7
Group 8
Group 9
Group 10
Group 11
Group 12
Group 13
Questionnaire – Draft
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Group 4
Group 5
Group 6
Group 7
Group 10
Group 8
Group 9
Group 11
Group 12
Group 13
Questionnaire – Final
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Group 6
Group 7
Group 8
Group 9
Group 10
Group 11
Group 12
Group 13
Data Analysis
Group 1
Group 2
Group 3
Group 4
Group 5
Group 6
Group 7
Group 8
Group 9
Group 10
Group 11
Group 12
Group 13
Project Report
Final Project Reports are posted under this category; remember to add your group number as a tag.
Group 1
Group 2
Group 3
Group 4
Group 5
Group 6
Group 7
Group 8
Group 9
Group 10
Group 11
Group 12
Group 13
Peer evaluations
Miscellaneous
Comments on readings, videos and other content that you find on this website or elsewhere.
Research in Action
Resources
The Marketing Experiments Blog
The Bionic Marketer: We need a better metaphor for AI than ‘digital agents doing your job’
How Advanced AI Models Are Revolutionizing MeclabsAI: The future of intelligent systems
How To Use MeclabsAI To Generate Leads
Ask Your Target Market
Job listings – Market Research
